[Remote] Senior Field Marketing Manager
Note: The job is a remote job and is open to candidates in USA. Cornerstone OnDemand is looking for a Senior Field Marketing Manager to join their Field Marketing team. The role involves creating impactful marketing campaigns to drive pipeline growth and managing regional events to enhance engagement with potential clients.ResponsibilitiesCollaborate with key sales, marketing, and business development stakeholders to plan and craft creative, impactful multi-channel campaigns to drive pipeline growth in your target sales segmentManage and execute regional events and tradeshows, creating a distinct presence for Cornerstone that drives in-person engagementPartner with ABM manager on targeted account programs that align to the overall demand generation strategyWork directly with portfolio marketing and sales enablement to ensure campaigns are supported by industry vertical-specific insights and content assetsGain deep knowledge about industries critical to the Cornerstone business and help drive a feedback loop between sales and field marketingEnsure timely deployment of initiatives and campaigns by managing stakeholders, budgets, timelines, and processesWork closely with our Business Development team to tailor the broad marketing messaging for βone-to-fewβ outreach programsMeasure, analyze and report on the impact of campaign and demand activities on sales pipelineSkillsProven experience writing concise and impactful email communications7+ years of experience creating omnichannel marketing campaignsStrong project and program management skillsExpertise in event logistics and ability to manage multiple concurrent eventsDetail-focused, self-starter with strong cross-functional project management skillsHands-on experience managing campaigns across multiple platformsCreative mind that thrives on ways to inspire and engage prospectsSkilled in cultivating trust-based working relationships across different functional teamsProven track record of executing effective campaigns that drive pipeline to reach company goalsEnergetic and proactive team player with a sense of humorDemonstrated commitment to valuing diversity and contributing to an inclusive working and learning environmentBenefitsAnnual bonusesShort- and program-specific awards depending on the roleA comprehensive benefit offeringFlexibility and empowerment in your career at CornerstoneCompany OverviewCornerstone OnDemand offers talent management software that helps organizations in recruiting, training, and managing their people. It was founded in 1999, and is headquartered in Santa Monica, California, USA, with a workforce of 1001-5000 employees. Its website is http://www.cornerstoneondemand.com.