[Remote] Director, Product Marketing Mobility and OTR

Note: The job is a remote job and is open to candidates in USA. WEX Inc is a company that simplifies the business of running a business through smarter workflows and financial intelligence. They are seeking a Director of Product Marketing to transform and scale the Product Marketing function across a multi-segment portfolio, focusing on elevating product positioning, launching new products, and driving revenue impact.ResponsibilitiesEnsure product launches drive revenue — not shelfwareShift roadmap conversations from reactive feature development to market-informed strategyElevate sales enablement from asset production to revenue accelerationEstablish Product Marketing as a trusted strategic partner to Product and Sales leadershipOwn positioning, segmentation, and go-to-market strategy across Fuel, EV, Telematics, and OTREnsure launches translate into measurable business outcomes, including pipeline creation, win-rate improvement, adoption acceleration, and retention impactEstablish post-launch performance reviews and revenue accountability loopsIdentify whitespace and growth opportunities across segmentsServe as the voice of the market in roadmap planning and investment discussionsIntroduce structured validation processes grounded in customer insight, usage data, and competitive intelligenceInfluence pricing, packaging, and portfolio tradeoffs to align with revenue strategyPartner with Sales leadership to define stage-specific enablement that improves deal velocity and close ratesShift the organization from reactive one-pager production to disciplined, outcome-driven sales motionsEnsure sellers are equipped with differentiated narratives that resonate across segmentsEstablish launch tiering, prioritization, and resource allocation frameworks to focus on highest-impact initiativesDefine clear engagement models with Product, Sales, Marketing, and CXBuild scalable processes that increase speed-to-market while maintaining strategic rigorBuild and develop a high-performing PMM team capable of operating as strategic advisorsCoach PMMs to deepen business acumen, executive presence, and cross-functional influenceFoster a culture of accountability, insight-driven thinking, and ownershipSkills10+ years of B2B Product Marketing experience in SaaS, fintech, mobility, or complex workflow platformsExperience owning or materially influencing revenue performance in a multi-segment B2B environmentProven track record building or evolving a Product Marketing function in an ambiguous or growth-oriented organizationDemonstrated success turning launches into revenue performanceExperience influencing executive-level stakeholders and shifting cross-functional behaviorDeep understanding of complex sales motions and stage-based enablement strategyStrong business acumen and comfort engaging in portfolio tradeoffs, investment decisions, and revenue planningAbility to zoom out to shape strategy and zoom in to drive disciplined executionExperience operationalizing modern tools (including AI) to improve PMM velocity and insight generationMobility, fleet, or transportation experience is a plus but not requiredBenefitsCommission under the terms of an applicable planQuarterly or annual bonus based on their role and applicable planHealth, dental and vision insurancesRetirement savings planPaid time offHealth savings accountFlexible spending accountsLife insuranceDisability insuranceTuition reimbursementCompany OverviewWex is a financial technology service provider for fleet, travel and healthcare industries. It was founded in 1983, and is headquartered in Portland, Maine, USA, with a workforce of 5001-10000 employees. Its website is http://www.wexinc.com.