[Remote] Director of Product & Solution Marketing

Note: The job is a remote job and is open to candidates in USA. Mitel is a company that helps businesses connect and collaborate to enhance customer experiences. The Director of Product Marketing will lead the development of product positioning and messaging, ensuring it resonates with the target audience while collaborating with various teams to create impactful content.ResponsibilitiesEstablishing a portfolio messaging and positioning framework that contributes to a value-based sales methodology – identifying value drivers addressed by a defensible and differentiated value propositionBuilding market intelligence to determine user and buyer personas, purchase motivators, competitive landscape intelligence, and critical use casesContributing key content for innovative campaigns that drive product adoption, demand generation, and supports the retention and expansion of existing customers as well as the acquisition of new logosWorking closely with the Product and Content Teams to create relevant content - case studies (written and video), marketing videos, blog posts, fact sheets, product cards, webinars, etcServing as a thought leader, spokesperson and evangelist for the company, promoting the vision, mission, and strategy in the field and at industry eventsEstablishing the mechanism for measuring the adoption and effectiveness of portfolio content directly tied to partner and sales force readiness and website performanceSkills12 – 15 years of professional experience with at least 5 years in Product MarketingA leader, a coach, and an individual contributor, unafraid to dig in and contribute to achieving resultsCoachable and self-motivated – intellectually curious, demonstrating critical thinking and creative problem solvingAdvanced or bachelor's degree from an accredited college/university in business or marketing preferred or equivalent sales and marketing experienceExperience with Sirius Decisions Product Marketing or Pragmatic preferredA track record of successfully working with creatives, technical product, and sales talentExperience managing portfolio lifecycle management in partnership with product management, specifically leading launch readiness and executionAdvanced or bachelor's degree from an accredited college/university in business or marketing preferred or equivalent sales and marketing experienceExperience with Sirius Decisions Product Marketing or Pragmatic preferredBenefitsAffordable Medical, Dental, Vision, Life and Disability InsuranceMatching 401(k) planPaid time off (holiday, vacation and sick)Employee Assistance ProgramReward and Recognition ProgramsCompany OverviewPowering more than 2 billion connections every day, Mitel helps businesses connect, collaborate and take care of customers. It was founded in 1973, and is headquartered in Ottawa, Ontario, CAN, with a workforce of 1001-5000 employees. Its website is http://www.mitel.com.