Paid Ads Specialist (Google + Facebook) – Optimize Campaigns for ROI (10 Accounts, Ongoing) - Contract to Hire
We’re a growing digital marketing agency looking for a skilled Paid Ads Specialist to manage and optimize a portfolio of client accounts across Google Ads and Facebook/Instagram Ads.
$500 a month budget to start.
This is not a beginner role — we’re looking for someone who understands how to tie campaign performance directly to business objectives and ROI, not just clicks or impressions.
We currently have ~10 client accounts that are already active. This role is focused on optimization, performance improvement, and strategic alignment, not heavy daily management.
What You’ll Be Responsible For:
• Ongoing optimization of Google Ads (Search, Display, YouTube) and Meta Ads (Facebook/Instagram)
• Aligning campaigns with each client’s specific business goals (lead gen, calls, bookings, etc.)
• Improving key metrics: CPL, ROAS, conversion rates
• Identifying opportunities to scale winning campaigns
• Auditing existing campaigns and implementing improvements
• Conversion tracking (Google Tag, GA4, Meta Pixel)
• Monthly performance summaries (short + actionable, not fluff)
What We’re Looking For:
• Proven experience managing multiple ad accounts (agency experience preferred)
• Strong understanding of:
• Google Ads (Search is a must)
• Facebook/Instagram Ads
• Conversion tracking + attribution
• Ability to think strategically, not just tactically
• Experience optimizing for leads + local service businesses (dentists, contractors, etc. is a plus)
• Comfortable working with low-maintenance accounts and still driving results
• Clear communicator
Nice to Have:
• Experience with landing page optimization
• Familiarity with CRM integrations (HubSpot, GoHighLevel, etc.)
• Experience with call tracking tools
⸻
Scope & Expectations:
• ~10 accounts total
• Ongoing monthly work
• Estimated 5–15 hours/week depending on efficiency
• Focus is on performance improvements, not busywork
Apply tot his job
Apply To this Job
$500 a month budget to start.
This is not a beginner role — we’re looking for someone who understands how to tie campaign performance directly to business objectives and ROI, not just clicks or impressions.
We currently have ~10 client accounts that are already active. This role is focused on optimization, performance improvement, and strategic alignment, not heavy daily management.
What You’ll Be Responsible For:
• Ongoing optimization of Google Ads (Search, Display, YouTube) and Meta Ads (Facebook/Instagram)
• Aligning campaigns with each client’s specific business goals (lead gen, calls, bookings, etc.)
• Improving key metrics: CPL, ROAS, conversion rates
• Identifying opportunities to scale winning campaigns
• Auditing existing campaigns and implementing improvements
• Conversion tracking (Google Tag, GA4, Meta Pixel)
• Monthly performance summaries (short + actionable, not fluff)
What We’re Looking For:
• Proven experience managing multiple ad accounts (agency experience preferred)
• Strong understanding of:
• Google Ads (Search is a must)
• Facebook/Instagram Ads
• Conversion tracking + attribution
• Ability to think strategically, not just tactically
• Experience optimizing for leads + local service businesses (dentists, contractors, etc. is a plus)
• Comfortable working with low-maintenance accounts and still driving results
• Clear communicator
Nice to Have:
• Experience with landing page optimization
• Familiarity with CRM integrations (HubSpot, GoHighLevel, etc.)
• Experience with call tracking tools
⸻
Scope & Expectations:
• ~10 accounts total
• Ongoing monthly work
• Estimated 5–15 hours/week depending on efficiency
• Focus is on performance improvements, not busywork
Apply tot his job
Apply To this Job