Creative Ad Designer – Social Media & Search Ads for Trading Card App (TCG)

Remote Full-time
We are looking for a talented Graphic Designer / Digital Ad Specialist to create high-converting ad assets for the Trading Card TV App. Our platform is a dedicated hub for collectors to buy, sell, trade, and engage with content.

The Objective

Our primary goal is to drive free app installs/subscriptions. We want to grow our ecosystem by bringing in:

• Sellers looking for better margins and more eyes on their inventory.

• Buyers/Collectors looking for a feature-rich, community-driven marketplace.

Scope of Work

You will be responsible for designing two distinct creative concepts across multiple sizes (optimized for Facebook, Instagram, TikTok, and Google Display).

Concept 1: The Seller-Centric Ad

• Focus: Profitability and ease of use.

• Key Value Prop: Highlight our Monthly Membership which offers $0 Seller Fees.

• Tone: Professional, empowering, and "pro-seller."

Concept 2: The User/Collector Ad

• Focus: Community and Features.

• Feature Highlights: Marketplace, Live Auctions, Giveaways, Creator Content, and our integrated Card Pricer.

• Tone: High-energy, social, and addictive (in a good way!).

• Special Note: Mention that paid members can facilitate trades directly through the app.

Deliverables

• Static & Motion Assets: A mix of high-quality static images and short-form video/motion graphics (especially for TikTok/Reels).

• Platform Optimization: Assets must meet the spec requirements for:

• Meta: 1080x1080 (Feed) & 1080x1920 (Stories/Reels).

• TikTok: 1080x1920.

• Google Display: Standard banner sizes (300x250, 728x90, etc.).

Requirements

• Proven experience in Ad Design (please provide a portfolio of social media ad campaigns).

• Ability to write compelling, punchy ad copy that fits the designs.

• Knowledge of the Trading Card Game (TCG) / Sports Card hobby is a massive plus.

• Experience with Figma, Adobe Creative Suite, or Canva Pro.

How to Apply

Please start your proposal with the name of your favorite trading card or sports player so I know you’ve read the full brief! Briefly explain your experience with app-install campaigns and share 2–3 examples of ads you’ve designed that performed well.

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