Sr. Director of Sales - Costco/BJs - Leading Sales Strategy & Execution in the CPG Industry

Remote Full-time
Job details

Company Name: ascend.mysmartpros

Employment type: Full–time

Experience: 7+ years

Salary: $80 to $85 Hourly

Location: Remote Option Available

Work schedule: 5 days a week

Job Summary

The Sr. Director of Sales – Costco/BJ’s is a critical leadership role accountable for achieving account-specific goals including volume, forecast accuracy, promotions, distribution, new item launches, SRM management, and in-store execution. You will lead sales strategy, manage broker relationships, and collaborate cross-functionally to drive profitable growth and long-term customer success.

Key Responsibilities

Develop and execute account plans and brand strategies to achieve volume and revenue objectives

Drive optimal AMPPS execution (Assortment, Merchandising, Price, Promotion, Shelving)

Present and execute Annual Business Plans (ABP) within budget

Manage trade funds, pricing, promotions, and distribution strategies

Negotiate effectively in both direct and indirect sales environments

Partner with Category Management, Trade Marketing, and Sales Operations to deliver business updates

Collaborate with Customer Service and Demand Planning to ensure supply chain efficiency

Provide strategic leadership to broker teams, ensuring execution excellence

Manage broker performance through scorecards, meetings, and clear follow-ups

Essential Qualifications

Bachelor’s degree or equivalent professional experience

7+ years of CPG experience in Sales, Account Management, Marketing, or Category Management

Deep understanding of the CPG industry and competitive landscape

Strong leadership presence with a confident, results-driven mindset

Excellent communication, presentation, and storytelling skills

Experience using Trade Management systems and managing customer P&Ls

Preferred Qualifications

Proven success in trade promotion management and SRM

Strong negotiation and influencing skills (internal & external)

Financial acumen including margins, retail math, forecasts, and velocity analysis

Ability to create practical assortment strategies based on retail space and sell-through

Strategic thinker who takes a holistic vs. transactional approach to customer management

Career Growth & Learning

Training and tuition reimbursement programs

Leadership development initiatives

Cross-functional learning opportunities

Mentorship and career advancement support

Work Environment & Culture

Dynamic, ambitious, and collaborative workplace

Flexible paid time off and summer hours

Comprehensive health, dental, and vision coverage

Wellness programs (on-site doctors, nutritionists, mindfulness training)

Casual dress code

Quarterly vouchers to stock up on KIND products

Compensation & Benefits

Competitive salary

Target bonus

Comprehensive benefits package

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