Shopify Designer/Developer Needed for Conversion-Focused Ecommerce Redesign
We are Iron Dome Coffee, a growing mission-driven Shopify coffee brand. We are looking for a strong Shopify designer/developer or ecommerce conversion specialist to help redesign and optimize our product page experience and potentially broader site experience for higher conversion rate, stronger average order value, and a cleaner subscription-first flow.
This is not just a visual redesign. We want someone who understands ecommerce psychology, offer presentation, subscription UX, quantity breaks, trust-building elements, and how to make a Shopify product page feel more compelling without looking cluttered.
What we want built / improved:
Product pages with two toggle states:
Subscribe & Save as the default selected option
One-time purchase as the alternate option
Subscription setup:
20% off every order
Frequency options: every 2 weeks, monthly, every 2 months
Connects to our existing Appstle subscription setup
One-time purchase quantity pricing:
Tiered pricing for coffee bags, K-Cups, and cold brew
Small per-unit discounts with visible strikethrough pricing
“Best Deal” badge on the top tier
Clear value stacking with gifts and free shipping threshold
Offer structure:
3+ units receive a mystery gift
4+ units receive a King Solomon’s Stone from Israel
Free shipping threshold is $69
We want the offer flow to intelligently encourage higher AOV
Trust/conversion elements:
Money-back guarantee near add-to-cart
Social proof bar near the buy box
Clear product-page messaging about gifts, subscription value, and offer tiers
Overall cleaner, stronger layout with better visual hierarchy
Potential additional work:
Dedicated landing page work for paid traffic
CRO-oriented improvements to homepage / collection / related templates if the fit is right
Important context:
We are not looking for someone who only makes pages “look nice.” We want someone who understands conversion-focused ecommerce design and can implement ideas cleanly inside Shopify.
Reference styles / inspiration:
Javvy Coffee is one of our main references for quantity-based offer presentation, strikethrough pricing, and value stacking
RYZE is another reference, especially for strong landing page structure and conversion-focused DTC presentation
Ideal candidate:
Strong Shopify experience
Strong eye for ecommerce UX and conversion
Has built or redesigned product pages for DTC brands
Comfortable with subscription-first ecommerce
Can think strategically, not just execute blindly
Can communicate clearly and move fast
When applying, please include:
Examples of Shopify product pages or ecommerce brands you’ve worked on
Any examples where you improved conversion rate, AOV, or subscription uptake
Your thoughts on how you would improve a coffee / consumables product page
Whether you handle both design and development, or just one side
A few notes:
Brand identity matters to us. We are a mission-driven pro-Israel coffee brand, so we care about performance and also about preserving a strong brand feel.
We already have a detailed offer strategy document and can share more specifics during the conversation.
We prefer people who can think in terms of revenue impact, not just aesthetics.
Apply tot his job
Apply To this Job
This is not just a visual redesign. We want someone who understands ecommerce psychology, offer presentation, subscription UX, quantity breaks, trust-building elements, and how to make a Shopify product page feel more compelling without looking cluttered.
What we want built / improved:
Product pages with two toggle states:
Subscribe & Save as the default selected option
One-time purchase as the alternate option
Subscription setup:
20% off every order
Frequency options: every 2 weeks, monthly, every 2 months
Connects to our existing Appstle subscription setup
One-time purchase quantity pricing:
Tiered pricing for coffee bags, K-Cups, and cold brew
Small per-unit discounts with visible strikethrough pricing
“Best Deal” badge on the top tier
Clear value stacking with gifts and free shipping threshold
Offer structure:
3+ units receive a mystery gift
4+ units receive a King Solomon’s Stone from Israel
Free shipping threshold is $69
We want the offer flow to intelligently encourage higher AOV
Trust/conversion elements:
Money-back guarantee near add-to-cart
Social proof bar near the buy box
Clear product-page messaging about gifts, subscription value, and offer tiers
Overall cleaner, stronger layout with better visual hierarchy
Potential additional work:
Dedicated landing page work for paid traffic
CRO-oriented improvements to homepage / collection / related templates if the fit is right
Important context:
We are not looking for someone who only makes pages “look nice.” We want someone who understands conversion-focused ecommerce design and can implement ideas cleanly inside Shopify.
Reference styles / inspiration:
Javvy Coffee is one of our main references for quantity-based offer presentation, strikethrough pricing, and value stacking
RYZE is another reference, especially for strong landing page structure and conversion-focused DTC presentation
Ideal candidate:
Strong Shopify experience
Strong eye for ecommerce UX and conversion
Has built or redesigned product pages for DTC brands
Comfortable with subscription-first ecommerce
Can think strategically, not just execute blindly
Can communicate clearly and move fast
When applying, please include:
Examples of Shopify product pages or ecommerce brands you’ve worked on
Any examples where you improved conversion rate, AOV, or subscription uptake
Your thoughts on how you would improve a coffee / consumables product page
Whether you handle both design and development, or just one side
A few notes:
Brand identity matters to us. We are a mission-driven pro-Israel coffee brand, so we care about performance and also about preserving a strong brand feel.
We already have a detailed offer strategy document and can share more specifics during the conversation.
We prefer people who can think in terms of revenue impact, not just aesthetics.
Apply tot his job
Apply To this Job