Senior Product Marketing Manager
Who we are
Transcarent and Accolade have come together to create the One Place for Health and Care, the leading personalized health and care experience that delivers unmatched choice, quality, and outcomes. Transcarent’s AI-powered WayFinding, comprehensive Care Experiences – Cancer Care, Surgery Care, Weight – and Pharmacy Benefits offerings combined with Accolade’s health advocacy, expert medical opinion, and primary care, allows us to meet people wherever they are on their health and care journey. Together, more than 20 million people have access to the combined company’s offerings. Employers, health plans, and leading point solutions rely on us to provide trusted information, increase access, and deliver care.
We are looking for teammates to join us in building our company, culture, and Member experience who:
Put people first, and make decisions with the Member’s best interests in mind
Are active learners, constantly looking to improve and grow
Are driven by our mission to measurably improve health and care each day
Bring the energy needed to transform health and care, and move and adapt rapidly
Are laser focused on delivering results for Members, and proactively problem solving to get there
What you’ll do
Audience Insight: deeply understand the needs of our commercial and consumer audiences and synthesize so the company has a common understanding of who we are building solutions for
Articulate Value: manage the positioning and messaging for your portfolio of products to ensure we have distinct advantages over alternatives that can be chosen by our customers and Members. Provide strategic input into pricing and packaging across our portfolio to enable growth
Go-to-Market (GTM) Strategy: develop strategies and plans to achieve commercial and consumer traction goals. Coordinate with cross-functional leadership to ensure plans are executed on appropriately
Storytelling: turn the complex into the compelling by partnering with cross-functional teams to ensure market and Member-facing materials are crisp and competitive
Influence Strategy: provide feedback to product and strategy teams on market intelligence and consumer needs to inform roadmap and prioritization
What we’re looking for
A successful track record as a product marketing manager or related role
Ability to analyze and synthesize information (market intelligence, Member journeys, etc.) and make recommendations and guide teams to achieve goals
Understanding of B2B2C or B2B business models and marketing and sales funnels, ideally within tech or healthcare industries
A passion for storytelling and working with high performing commercial and product teams
An analytical foothold and strong project management capabilities
An ability to help influence the product roadmap based on insights from the market, sales, customers, and product concept validation
Exceptional communications skills and proficiency developing effective messaging, positioning, and narratives, especially in a competitive and complex category
A rich background supporting new product launches (working with senior leadership to execute on the creation of GTM strategy and pricing, manage cross-functional teams, and deliver on aggressive business goals)
Experience developing compelling internal content and training for sales, customer support, and marketing as well as effective external product marketing assets including videos, demos, presentations, customer-facing sheets, and sales collateral
A solid performance history within a fast-moving, startup culture
As a remote position, the salary range for this role is:$140,000—$150,000 USDTotal Rewards
Individual compensation packages are based on a few different factors unique to each candidate, including primary work location and an evaluation of a candidate’s skills, experience, market demands, and internal equity.
Salary is just one component of Transcarent's total package. All regular employees are also eligible for the corporate bonus program or a sales incentive (target included in OTE) as well as stock options.
Our benefits and perks programs include, but are not limited to:
Competitive medical, dental, and vision coverage
Competitive 401(k) Plan with a generous company match
Flexible Time Off/Paid Time Off, 12 paid holidays
Protection Plans including Life Insurance, Disability Insurance, and Supplemental Insurance
Mental Health and Wellness benefits
Location
You must be authorized to work in the United States. Depending on the position we may have a preference to a specific location, but are generally open to remote work anywhere in the US.
Transcarent is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. If you are a person with a disability and require assistance during the application process, please don’t hesitate to reach out!
Research shows that candidates from underrepresented backgrounds often don’t apply unless they meet 100% of the job criteria. While we have worked to consolidate the minimum qualifications for each role, we aren’t looking for someone who checks each box on a page; we’re looking for active learners and people who care about disrupting the current health and care with their unique experiences.
Apply Now
Transcarent and Accolade have come together to create the One Place for Health and Care, the leading personalized health and care experience that delivers unmatched choice, quality, and outcomes. Transcarent’s AI-powered WayFinding, comprehensive Care Experiences – Cancer Care, Surgery Care, Weight – and Pharmacy Benefits offerings combined with Accolade’s health advocacy, expert medical opinion, and primary care, allows us to meet people wherever they are on their health and care journey. Together, more than 20 million people have access to the combined company’s offerings. Employers, health plans, and leading point solutions rely on us to provide trusted information, increase access, and deliver care.
We are looking for teammates to join us in building our company, culture, and Member experience who:
Put people first, and make decisions with the Member’s best interests in mind
Are active learners, constantly looking to improve and grow
Are driven by our mission to measurably improve health and care each day
Bring the energy needed to transform health and care, and move and adapt rapidly
Are laser focused on delivering results for Members, and proactively problem solving to get there
What you’ll do
Audience Insight: deeply understand the needs of our commercial and consumer audiences and synthesize so the company has a common understanding of who we are building solutions for
Articulate Value: manage the positioning and messaging for your portfolio of products to ensure we have distinct advantages over alternatives that can be chosen by our customers and Members. Provide strategic input into pricing and packaging across our portfolio to enable growth
Go-to-Market (GTM) Strategy: develop strategies and plans to achieve commercial and consumer traction goals. Coordinate with cross-functional leadership to ensure plans are executed on appropriately
Storytelling: turn the complex into the compelling by partnering with cross-functional teams to ensure market and Member-facing materials are crisp and competitive
Influence Strategy: provide feedback to product and strategy teams on market intelligence and consumer needs to inform roadmap and prioritization
What we’re looking for
A successful track record as a product marketing manager or related role
Ability to analyze and synthesize information (market intelligence, Member journeys, etc.) and make recommendations and guide teams to achieve goals
Understanding of B2B2C or B2B business models and marketing and sales funnels, ideally within tech or healthcare industries
A passion for storytelling and working with high performing commercial and product teams
An analytical foothold and strong project management capabilities
An ability to help influence the product roadmap based on insights from the market, sales, customers, and product concept validation
Exceptional communications skills and proficiency developing effective messaging, positioning, and narratives, especially in a competitive and complex category
A rich background supporting new product launches (working with senior leadership to execute on the creation of GTM strategy and pricing, manage cross-functional teams, and deliver on aggressive business goals)
Experience developing compelling internal content and training for sales, customer support, and marketing as well as effective external product marketing assets including videos, demos, presentations, customer-facing sheets, and sales collateral
A solid performance history within a fast-moving, startup culture
As a remote position, the salary range for this role is:$140,000—$150,000 USDTotal Rewards
Individual compensation packages are based on a few different factors unique to each candidate, including primary work location and an evaluation of a candidate’s skills, experience, market demands, and internal equity.
Salary is just one component of Transcarent's total package. All regular employees are also eligible for the corporate bonus program or a sales incentive (target included in OTE) as well as stock options.
Our benefits and perks programs include, but are not limited to:
Competitive medical, dental, and vision coverage
Competitive 401(k) Plan with a generous company match
Flexible Time Off/Paid Time Off, 12 paid holidays
Protection Plans including Life Insurance, Disability Insurance, and Supplemental Insurance
Mental Health and Wellness benefits
Location
You must be authorized to work in the United States. Depending on the position we may have a preference to a specific location, but are generally open to remote work anywhere in the US.
Transcarent is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. If you are a person with a disability and require assistance during the application process, please don’t hesitate to reach out!
Research shows that candidates from underrepresented backgrounds often don’t apply unless they meet 100% of the job criteria. While we have worked to consolidate the minimum qualifications for each role, we aren’t looking for someone who checks each box on a page; we’re looking for active learners and people who care about disrupting the current health and care with their unique experiences.
Apply Now