[Remote] Web Growth & SEO Manager(Contractor role)
Note: The job is a remote job and is open to candidates in USA. Meitu Inc. is seeking a Web Growth & SEO Manager to lead organic traffic acquisition and user activation for their web-based products. The role focuses on optimizing conversion funnels through a combination of SEO expertise and product-led growth strategies, ensuring a seamless user experience from search query to product engagement.ResponsibilitiesPartner closely with Product Managers and UI/UX designers to design intuitive, frictionless landing page funnelsChampion "instant value" mechanics (e.g., zero-login online interactive demos for tools like object removal or AI filters) to activate users within their first 5 seconds on the pageOwn web analytics telemetry using tools like Google Analytics 4 (GA4), Mixpanel, or HotjarTrack the end-to-end user journey from Organic Search Impression --> Landing Page Visit --> Feature Trial --> Account Registration/App DownloadContinuously run A/B tests to diagnose and fix conversion drop-offsArchitect distinct search-to-product experiences based on user search intentLead end-to-end global SEO strategies, including programmatic keyword research, competitive landscape analysis, and topic clustering using tools like Ahrefs or SEMrushAlign content architecture directly with actual user pain points and search behaviorConduct rigorous technical SEO auditsDrive cross-functional engineering initiatives to optimize site architecture, mobile responsiveness, XML sitemaps, structured data (Schema.org), and page loading speeds (Core Web Vitals) to maximize crawl budgetsAct as a traffic aggregator by collaborating with Performance Marketing (UA) and Influencer Marketing teamsInstantly align web landing pages with active social media trends or viral TikTok filters, ensuring that external hype is efficiently captured and converted on the webSkills3–5 years of hands-on experience in SEO, Growth Marketing, or Product Growth, with a proven portfolio of scaling organic traffic and revenue for To-C or To-B (SMB) Web SaaS/AppsStrong understanding of PLG frameworks, conversion rate optimization (CRO), and user psychologyExpert-level mastery of data analytics suites (GA4, Google Search Console, Tag Manager) and behavior tracking toolsA strong eye for visual quality and digital trendsTechnical comfort to read HTML/CSS, understand web rendering paths, and translate complex technical requirements into business impactExcellent cross-functional coordination skills to act as the 'translator' between creative copywriters, data analysts, product managers, and software engineersFluency in either English or Portuguese is required as a working languageProficiency in Chinese (Mandarin) is a massive plus and will be considered a significant competitive advantage for cross-border alignmentCompany OverviewFounded in 2008, Meitu is an AI-driven technology company that regards "beauty" as its core ideal. It was founded in 2008, and is headquartered in Xiamen, Fujian, CHN, with a workforce of 1001-5000 employees. Its website is http://www.meitu.com.