[Remote] VP of Marketing

Note: The job is a remote job and is open to candidates in USA. FormAssembly is a remote team focused on secure data collection and workflow automation, and they are seeking a strategic and data-driven VP of Marketing to lead their marketing function. The role involves owning the marketing strategy, driving growth and pipeline, building a strong brand, leading product marketing, managing marketing operations, and building a high-performing team.ResponsibilitiesOwn marketing-sourced pipeline and revenue targetsLead demand generation across digital, paid, SEO/AEO, and lifecycle marketingOptimize funnel performance and conversion ratesShape and elevate FormAssembly’s brand and positioningOversee content, PR, and thought leadership strategiesEnsure consistent, compelling messaging across all channelsDefine product positioning and differentiationPartner with Product and Sales on the go-to-market strategyDeliver high-impact sales enablement toolsBuild a data-driven marketing engine with clear KPIsManage marketing tech stack, automation, and analyticsReport on performance, ROI, and growth insightsRecruit, mentor, and scale a world-class marketing teamFoster a culture of accountability, innovation, and collaborationManage budget and resource allocationSkills8-10+ years of marketing experience, with leadership in B2B SaaSProven success in driving pipeline growth and revenue impactDeep expertise in demand generation and digital marketingStrong experience with enterprise and mid-market audiencesExceptional leadership and cross-functional collaboration skillsAnalytical mindset with a passion for data-driven decision-makingExperience in compliance, data security, or workflow automationBackground in scaling marketing teams in high-growth environmentsBenefitsHealth benefits (health, dental, vision) for Team Members based in the United StatesMental Health benefits with SpringHealth401(k) with 4% company matchUnlimited PTO (with a required minimum use of 2 weeks per year) for Salaried/Exempt staff, or 4 weeks of paid vacation for hourly/non-exempt employees.9 paid company holidaysFlexible work schedule; work from anywhere!Generous Paid parental leave (up to 16 weeks)Charitable contribution matchBudget for professional developmentCompany provided Mac laptopCompany OverviewSecure data collection made simple. It was founded in 2006, and is headquartered in Bloomington, Indiana, USA, with a workforce of 51-200 employees. Its website is https://www.formassembly.com.