[Remote] VP Marketing - Dental
Note: The job is a remote job and is open to candidates in USA. CSG Talent is partnering with a high-growth dental manufacturer seeking a Vice President of Marketing - Dental. This role involves full ownership of the company's marketing strategy and demand generation across North America, while leading a diverse team and managing a multi-million-dollar budget.ResponsibilitiesPartner with the VP of Sales to build a seamless pipeline, ensuring high-quality marketing-qualified leads are transitioned efficiently to the sales teamLeverage CRM platforms (Salesforce) and marketing automation tools to continuously refine the marketing funnel, improving conversion rates and demonstrating clear ROIBuild and scale a best-in-class lead generation capability to fuel the national sales forceDevelop and own go-to-market strategies for new restorative solutions, implant lines, and digital scanning technologiesCreate and curate educational content, webinar programmes, and KOL (Key Opinion Leader) partnerships that cement the company's authority across the dental industryShape and lead an ambitious, insight-driven marketing strategy that reinforces and extends the company's leadership position in the marketChampion a unified brand experience, maintaining a premium, consistent presence at every touch pointLead, develop, and expand a multi-disciplinary team spanning creative, digital, communications, and eventsProven ability to drive measurable revenue growth through integrated, multi-channel marketing strategiesSkilled at translating complex data sets into clear marketing insights, with hands-on experience across CRM and marketing automation platformsExceptional executive presence, influencing senior stakeholders up to Board level and driving alignment across functionsSkillsExperience in the Dental or Medical Device industriesBachelor's Degree or higher in MarketingHistory leading high performance marketing teams in a B2B environmentAbility to work cross functionally with sales and wider teamsAnalytical and result orientatedMBA preferredCompany OverviewCSG Talent is a provider of staffing and recruitment services. It was founded in 2003, and is headquartered in Leeds, Leeds, GBR, with a workforce of 51-200 employees. Its website is https://csgtalent.com.