[Remote] Social Media Manager - Gaming (Freelance)
Note: The job is a remote job and is open to candidates in USA. UNFOLD is an award-winning digital creative agency based in Los Angeles, specializing in culturally relevant digital work for entertainment and brand clients. They are seeking an experienced Social Media Manager to lead social channel management and content publishing for a mobile video game IP, ensuring alignment with broader launch strategies and audience engagement.ResponsibilitiesOwn day-to-day management of the game’s social channels, ensuring consistent, high-quality publishing across platformsSchedule, publish, and manage social content across channels including coordination of launch beats, announcements, and campaign momentsMaintain platform best practices and ensure posts are optimized for each channelBuild and manage the social editorial calendar across launch phasesCoordinate with creative, production, and client teams to ensure assets are delivered, approved, and ready for publishingWrite and refine social copy to ensure consistency with the game’s tone and voicePerform final quality control (QC) on all social posts before publishing, ensuring accuracy of copy, assets, links, tags, and platform formattingWork closely with the Director of Social and cross-functional teams to support integrated campaign executionSupport the rollout of social content created by the creative team, ensuring assets are properly formatted, scheduled, and publishedMonitor gaming culture, platform trends, and audience behaviors to help keep content timely and relevantSkills6+ years of experience managing brand or entertainment social channels, ideally within gaming, entertainment, or agency environmentsProven experience publishing and managing high-volume social content across multiple platformsStrong experience building and maintaining editorial calendars and social publishing workflowsExcellent copywriting and editing skills for social mediaStrong understanding of gaming audiences, fan communities, and social platform behaviorsAbility to coordinate across multiple teams and manage deadlines in a fast-paced campaign environmentPrevious experience serving as a client-facing social media lead (SME), comfortable presenting recommendations, communicating updates, and collaborating directly with client partnersExperience supporting or leading social campaigns for the launch of a new AAA game IP or major title releaseProficiency with Google Workspace and social publishing / collaboration tools (e.g., Sprinklr, Sprout, Asana, Slack)Company OverviewUNFOLD is a best-in-class digital creative agency for top brands and the largest entertainment companies in the world. It was founded in 2012, and is headquartered in Culver City, California, USA, with a workforce of 51-200 employees. Its website is https://unfoldagency.com.