[Remote] Social Media Content Creator

Note: The job is a remote job and is open to candidates in USA. Vera Bradley is a company focused on creating stylish and functional products. They are seeking a Social Media Content Creator who will be responsible for producing engaging content across various social media platforms, particularly Instagram and TikTok, while executing the social strategy and collaborating with cross-functional teams.ResponsibilitiesConcept, shoot, and edit high-quality, platform-native content for Instagram, TikTok, and emerging social channelsTranslate brand campaigns, product priorities, and cultural moments into compelling, social-first storytellingExecute against the content calendar with timely, on-brand delivery of assetsCapture content across a variety of environments, including in-office, on-location, and at events or shoots as neededCreate content tailored to the unique behaviors, formats, and expectations of each platform (e.g., differentiating TikTok vs. Instagram approaches)Maintain a strong pulse on trends, audio, creators, and platform updates to inform content creationIdentify opportunities for reactive and real-time content that drives relevance and engagementContinuously test and evolve content formats based on performance and platform best practicesPartner closely with the Social Media & Influencer Manager to bring campaigns to life through contentCollaborate with cross-functional teams (Merchandising, Design, Brand Marketing) to align on product priorities and storytellingOrganize and maintain content libraries to support ongoing and future needsApply performance insights and engagement trends to inform and improve creative outputContribute ideas that support audience growth, engagement, and brand relevanceSkillsBachelor's degree in design, marketing, communications, or a related field preferred1+ years of experience in social-first content creation within fashion, lifestyle, or consumer brandsPortfolio showcasing platform-specific content across Instagram and TikTok (required for application)Proficiency in content creation and editing tools (e.g., CapCut, Adobe Creative Suite, Canva, or similar)Deep understanding of platform behaviors, trends, and content formatsStrong creative instincts, attention to detail, and ability to work in a fast-paced environmentExcellent organization and follow through skillsAbility to work with minimal direction, showing strong initiativeExcellent interpersonal, written and verbal communication skills including presentation skillsAbility to build and maintain good rapport with internal and external customers and handle situations with confidence, tact, and resourcefulnessStrong team playerComfortability being on camera and representing the brand in content is a plusBenefitsMedical plan options including both a HDHP/HSA plan and a PPO planDentalVisionFlexible spending accountsEmployer provided 2X your salary in life insuranceAccidental Death and Disability insuranceVoluntary life insurance for you, your spouse and your childrenShort-term disabilityLong-term disability401k with generous company match, immediate vesting (age and service requirement)Strong line up of professionally managed fundsSafe-harbor plan designEarn up to 3 weeks of paid time off in your first year of employment with opportunity to earn more9 paid holidays a yearPaid bereavement leaveVoluntary Time OffAccess to a variety of financial, physical, and mental wellness expertsEmployee Assistance Program with access to work/life wellness support including no cost unlimited telephonic counseling servicesOpportunities for leadership development, skill development and career advancementGenerous employee discount on Vera Bradley productsBonus opportunity, identity protection, legal services, pet insurance, cell phone discount, employee referral bonus, annual birthday gift, DailyPay, corporate fitness facility and individual policies through AflacCompany OverviewVera Bradley is a leader in fashionable, colorful, cotton quilted handbags, accessories, and paper and gift items for women of every age. It was founded in 1982, and is headquartered in Fort Wayne, Indiana, USA, with a workforce of 1001-5000 employees. Its website is http://www.verabradley.com/.