[Remote] SEO Content Specialist

Note: The job is a remote job and is open to candidates in USA. Lithia & Driveway is a leading company in the automotive and electric vehicle industries, and they are seeking an SEO Content Specialist to create engaging and SEO-optimized content. The role involves website optimization, developing SEO strategies, and collaborating with various teams to enhance organic visibility and drive traffic.ResponsibilitiesDevelop and optimize websites for both mobile and desktopIdentify common search trends using industry tools and create content to boost organic visibilityResearch, write, and edit SEO-focused content, including meta titles, descriptions, headlines, and image tagsMonitor competitor activities and search trends to gain insights and propose innovative strategiesPartner with Paid Media/SEM teams, Marketing Managers, and vendor partners to align strategies and build custom contentConduct regular audits to identify content/keyword gaps and maintain website accuracyStay updated on Lithia events, OEM product releases, and vehicle refreshes to propose relevant contentLead and mentor Online Content Specialists, develop growth plans, and foster collaborationOwn strategic campaigns, initiate seasonal content, and develop efficient processes to ensure effective communicationSkills2–5 years of professional SEO experience, with agency experience preferredStrong attention to detail with a consistent focus on delivering high-quality workProficient in front-end technologies including HTML, CSS, and JavaScriptExperience with design tools such as Adobe Photoshop, InDesign, and DreamweaverSolid understanding of SEO best practices, including UTM tracking and web analytics (Google Analytics)Ability to design, edit, and optimize images for web performanceExcellent written and verbal communication skillsDemonstrated ability to manage multiple priorities with a strong sense of urgency in a fast-paced environmentLeadership experience mentoring teammates and presenting in team or stakeholder meetingsHigh School graduate or equivalent, 18 years or older requiredExperience using AI-powered SEO tools strongly preferredBenefitsCompetitive payMedical, Dental and Vision PlansPaid Holidays & PTOShort and Long-Term DisabilityPaid Life Insurance401(k) Retirement PlanEmployee Stock Purchase PlanLithia Learning CenterVehicle Purchase DiscountsWellness ProgramsCompany OverviewLithia & Driveway is an automotive dealership network headquartered in Medford, Oregon. It was founded in 1968, and is headquartered in Medford, Oregon, USA, with a workforce of 10001+ employees. Its website is https://www.lithiadriveway.com/.