[Remote] Senior Program Manager

Note: The job is a remote job and is open to candidates in USA. IMCS Group is seeking a Senior Program Manager to join their Marketing Analytics team. The role involves leading GA4 migration, driving AppsFlyer SDK implementation, and partnering with various teams to deliver marketing data initiatives.ResponsibilitiesLead GA4 migration across web and app productsDrive AppsFlyer SDK implementation across major mobile appsDefine and govern event tracking taxonomy, instrumentation, and data quality standardPartner with Product, Engineering, Analytics, and Data teams to deliver marketing data initiativeManage technical QA, tracking validation, attribution logic, and vendor relationshipNegotiate engineering capacity and influence cross-functional roadmapSkills7+ years in Technical Program Management, Product Operations, MarTech, or Data EnablementHands-on experience with GA4, AppsFlyer/Adjust/Branch, GTM/TealiumStrong understanding of event instrumentation, attribution, analytics, and data architectureFamiliarity with SQL, BigQuery/Snowflake, and engineering workflowsExperience working with engineering teams in consumer technology, media, streaming, retail, or similar app-based businessesExcellent communication and stakeholder management skillsCompany OverviewIMCS Group is an IT, Healthcare, and Professional Staffing Company that helps Enterprises optimize the business value of their Staffing investments and enables them to achieve world-class business performance. It was founded in 2002, and is headquartered in Irving, Texas, US, with a workforce of 201-500 employees. Its website is https://imcsgroup.net.Company H1B SponsorshipIMCS Group has a track record of offering H1B sponsorships, with 1 in 2026, 11 in 2025, 16 in 2024, 33 in 2023, 32 in 2022, 47 in 2021, 82 in 2020. Please note that this does not guarantee sponsorship for this specific role.