[Remote] Senior Product Manager - Addressability
Note: The job is a remote job and is open to candidates in USA. Zeta Global is an AI-Powered Marketing Cloud company that simplifies marketing through advanced artificial intelligence and consumer signals. The Senior Product Manager will own the Addressability pod, responsible for making Zeta's identity graph accessible across the organization, driving adoption of identity infrastructure, and coordinating large-scale technical migrations.ResponsibilitiesDefine and drive the product roadmap for Zeta's addressability systems, including real-time resolution services and batch identity resolution infrastructurePartner closely with engineering to design, build, and ship identity resolution capabilities that serve the needs of all Zeta business unitsDrive org-wide adoption of the Zeta identity spine (ZID), working with CRM, programmatic, Publisher Cloud (HIRO), Email Exchange, and Data Cloud teams to integrate identity resolution into their products and workflowsOwn the migration of legacy identity systems to modern architectures, coordinating across multiple engineering pods and business stakeholders to ensure smooth rolloutsBuild and maintain strong working relationships with product managers, engineering leads, and business unit leaders across the organization, influencing priorities and aligning on shared goalsDefine success metrics and build visibility into identity coverage — designing dashboards and reporting that surface match rates, resolution quality, and opportunities for improvement across all major systemsTranslate complex identity and data infrastructure concepts into clear product requirements, user stories, and stakeholder communicationsUse data to inform prioritization, measure the impact of identity improvements on downstream business outcomes, and identify gaps in coverageSkills4–6+ years of experience in product management, with meaningful exposure to data platforms, identity systems, or ad tech infrastructureStrong technical depth — comfort with concepts like identity graphs, entity resolution, data pipelines, and distributed systems. You don't need to write production code, but you should be able to read a SQL query, review an architecture document, and engage credibly with engineers on system designExperience driving cross-functional initiatives that span multiple teams or business units, with a track record of influencing without direct authorityClear, structured communication skills — the ability to translate between technical and business audiences and to build alignment across stakeholders with different prioritiesFamiliarity with data warehousing technologies (e.g., Snowflake, Spark, Airflow) or similar data infrastructureExperience in ad tech, MarTech, or identity resolution — particularly with identity graphs, cross-device linking, audience resolution, or programmatic advertising infrastructureFamiliarity with privacy-first identity strategies, including cookieless resolution, first-party data approaches, or privacy regulations (GDPR, GPP)SQL fluency and comfort working with large-scale datasets to investigate product questions, validate hypotheses, or define metricsExperience with agile development practices and tools such as Jira and ConfluenceBenefitsUnlimited PTOExcellent medical, dental, and vision coverageEmployee EquityEmployee Discounts, Virtual Wellness Classes, and Pet Insurance And more!!Company OverviewZeta offers technology and marketing services to help brands acquire, engage, and retain customers. It was founded in 2007, and is headquartered in New York, New York, USA, with a workforce of 1001-5000 employees. Its website is http://www.zetaglobal.com.Company H1B SponsorshipZeta Global has a track record of offering H1B sponsorships, with 8 in 2026, 20 in 2025, 17 in 2024, 11 in 2023, 6 in 2022, 8 in 2021, 16 in 2020. Please note that this does not guarantee sponsorship for this specific role.