[Remote] Senior Paid Media Manager

Note: The job is a remote job and is open to candidates in USA. Propellic is an AI-first digital marketing agency specializing in travel and tourism brands. The Senior Paid Media Manager will lead strategy, execution, and performance across multi-platform paid media campaigns, serving as a trusted advisor to clients while integrating AI-powered tools and workflows.ResponsibilitiesLead multi-channel paid media campaigns (search, social, programmatic, video/CTV), ensuring strategic approach and flawless executionOwn client relationships end-to-end: act as the main point of contact, deliver proactive updates, and translate performance into actionable business insightsDevelop and integrate creative strategies, aligning ad copy, visuals, and formats with audience intent and campaign goalsLeverage AI-driven tools (e.g., AI Max, predictive bidding, dynamic creative optimization) to enhance speed, accuracy, and campaign performanceProactively test and pilot new platforms, tools, and ad formats—documenting and scaling what worksProvide consultative guidance to C-level travel stakeholders, simplifying complex optimization rationalesIdentify upsell and cross-sell opportunities that align with client objectives and support sales in scopingMentor Paid Media Managers, contribute to internal SOPs, and champion department-wide testing frameworksShare case studies, AI learnings, media and creative insights through Propellic thought-leadership initiativesSkills7+ years of paid media experience in an agency or in-house environment, managing high-budget, multi-channel campaignsStrong fluency across Google Ads, Meta, LinkedIn, TikTok, programmatic platforms, and YouTubeDemonstrated experience integrating creative strategy into media buying, with an understanding of how storytelling and ad formats drive performanceHands-on experience with AI tools in media buying, creative testing, reporting, or forecasting; eager to test and scale new innovationsProven track record of delivering measurable business outcomes (e.g., bookings, revenue growth, CAC efficiency)Strong communicator who can simplify complex insights and confidently advise executivesA proactive learner and experimenter who stays ahead of industry, AI, and travel marketing trendsEligibility to work in the U.S. or ability to contract internationallyTravel or hospitality experience is highly preferredBenefitsRemote-first flexibility with a high-performing global team.Medical, dental, and vision plans + 5 % 401(k) match (US employees).Generous PTO, company holidays, and an annual week-long destination company retreatWellhub wellness and gym planAnnual budget for professional development and industry conferences.A culture that values experimentation, autonomy, and radical candor.Company OverviewThe Destination Digital Marketing Agency for Travel, Transportation & Tourism Brands. It was founded in 2014, and is headquartered in Austin, Texas, USA, with a workforce of 11-50 employees. Its website is https://www.propellic.com.