[Remote] Senior Director Product Growth

Note: The job is a remote job and is open to candidates in USA. GoDaddy is empowering everyday entrepreneurs around the world by providing the help and tools to succeed online. They are seeking a Senior Director Product Growth to lead strategy and execution across lead generation, conversion, merchandising, and AI-powered sales enablement for their Commerce platform.ResponsibilitiesOwn the entire top-of-funnel experience for AI (sales representative for Airo) first products. This includes the first customer touch, lead conversion, and handoff to salesDrive GPV growth, conversion rate improvement, and sales efficiency through product-led and sales-assisted growth initiativesDefine and own success metrics across the funnel — visitor-to-lead rate, lead-to-close rate, CAC, and revenue contribution — with clear accountability at every stageIdentify and prioritize the highest-impact growth opportunities across paid acquisition, merchandising, experimentation, and sales enablementBuild and maintain a rigorous experimentation program: split testing, multivariate tests, and iterative optimization informed by real SMB customer behavior Experimentation, Intelligence & AI EnablementTreat data and experimentation as infrastructure — own the team's relationship with attribution, CDP, and experimentation platforms (Statsig, Optimizely, or equivalent)Lead development and deployment of advanced capabilities like Airo Sales Agent, prospect ranking, tailored customer interactions, intelligent routing, and workflow automation. These features are applied to develop measurable lift instead of functioning as standalone elementsPartner closely with Sales leadership to understand difficulties and translate them into high-impact product solutionsEnsure ML and data capabilities are instrumented, evaluated, and iterated on with the same rigor as any other product surfaceCross-Functional OrchestrationAlign Sales, Marketing, GTM, Development, and Technical teams to shared goals, roadmaps, and success metricsTranslate business outcomes (conversion, return on investment, efficiency) into clear product direction and implementation plansNavigate competing priorities and tradeoffs, balancing near-term revenue goals with long-term platform investmentsAct as connective tissue across groups within a matrixed environment — driving progress even without direct ownership Team Leadership & Product ExcellenceLead and develop a high-performing product organization focused on growth outcomes, experimentation, and rapid learningCoach leaders and ICs to operate as growth operators, not feature factoriesEstablish clear priorities in an opportunity-rich, fast paced environmentBuild a culture of data-driven decision-making, accountability, and continuous improvementSkills10+ years of product management experience, with 5+ years leading product teams at the Director or Senior Director levelProven success owning top-of-funnel, growth, or product areas passionate about growing conversions. This includes measurable impact on conversion rate, CAC, lead quality, and revenue—ideally in a sales-assisted or hybrid PLG/sales motionHands-on experience with modern experimentation infrastructure — A/B testing platforms(Statsig, Optimizely, LaunchDarkly, or equivalent), attribution modeling, and CDPsDirect experience shipping or scaling AI-powered growth tools: lead scoring, personalization engines, automation, or conversational AI at production scale and strong experience operating in matrixed, cross-functional environments, aligning Sales, Marketing, Product, and Engineering around shared outcomesProven success working with and managing complex initiatives within CRM tools, such as SalesforceTechnical fluency with APIs, data platforms, AI/ML capabilities, and architectural tradeoffs —you can go deep with engineering partners without needing to write the codeDeeply data-driven outlook: you run experiments, know the difference between statistical significance and business significance, and can tell the story in both directionsPrior experience in SMB, commerce, or marketplace products — you understand that our customers are entrepreneurs, not enterprise procurement teamsExperience leading product at a company navigating the transition from inside sales to product-led growthStrong people leadership skills, including hiring, coaching, and developing high-impact product teams in a Bay Area talent marketBenefitsCompetitive payGenerous time offParental and wellness leaveHealthcareRetirement savings programMedical, dental, and vision insuranceA 401(k)-retirement planPaid sick timePaid flexible time offPaid parental leaveLife insuranceShort- and long-term disabilityAD&D insuranceMental health or EAP programsRemote or hybrid work optionsPaid holidaysPaid Wellness daysTuition assistanceAdoption, surrogacy, and fertility benefitsDependent daycare and backup care benefitsEmployee stock purchase planFinancial education and adviceCorporate bonus and/or equity awards, subject to the terms of applicable plans and individual eligibilityCompany OverviewGoDaddy is an internet domain registrar and web hosting company facilitating online businesses. It was founded in 1997, and is headquartered in Scottsdale, Arizona, USA, with a workforce of 5001-10000 employees. Its website is https://www.godaddy.com.Company H1B SponsorshipGoDaddy has a track record of offering H1B sponsorships, with 10 in 2026, 130 in 2025, 135 in 2024, 132 in 2023, 162 in 2022, 122 in 2021, 85 in 2020. Please note that this does not guarantee sponsorship for this specific role.