[Remote] Senior Director Marketing - Growth and Digital
Note: The job is a remote job and is open to candidates in USA. WHEN Justice is a mission-driven nonprofit focused on holding corporations accountable for environmental and human harm. The Director of Marketing ā Growth & Digital will lead the organization's digital marketing efforts, designing strategies to drive audience growth and revenue impact across campaigns.
Responsibilities
ā¢ Define and execute an integrated marketing strategy aligned with organizational and fundraising priorities
ā¢ Translate brand strategy and narrative architecture into scalable, multi-channel execution frameworks
ā¢ Develop annual and quarterly marketing roadmaps with clear performance targets
ā¢ Partner closely with Portfolio and Legal Strategy to align campaign launches with growth and revenue goals
ā¢ Establish clear marketing ownership of audience growth and performance metrics
ā¢ Build scalable audience acquisition and engagement strategies across owned, organic, and paid channels
ā¢ Establish testing and experimentation frameworks that improve performance over time
ā¢ Drive conversion optimization across campaigns, landing pages, and donation pathways
ā¢ Build repeatable launch playbooks capable of supporting increasing campaign volume
ā¢ Ensure campaign performance strengthens overall audience and revenue systems rather than operating in isolation
ā¢ Oversee social, video, and owned channel strategy and operations
ā¢ Ensure channel execution aligns with brand guardrails while optimizing for audience engagement and growth
ā¢ Strengthen collaboration between content, campaign strategy, and performance measurement
ā¢ Clarify workflows and reduce approval friction to increase iteration speed
ā¢ Partner with fundraising leadership to align campaign visibility with revenue goals
ā¢ Support fundraising strategy and execution as the function develops with a focus on digital crowdfunding
ā¢ Translate audience engagement into sustainable funding streams
ā¢ Ensure marketing metrics connect clearly to revenue outcomes
ā¢ Implement marketing dashboards and KPI frameworks
ā¢ Define and track metrics for audience growth, engagement, conversion, and revenue contribution
ā¢ Manage marketing budget and ensure disciplined allocation of resources
ā¢ Build scalable documentation and operational processes as the organization grows
Skills
ā¢ Bachelor's degree in Marketing, Business, Analytics, or related field
ā¢ 8+ years progressive marketing experience, including experience building or scaling an integrated marketing function
ā¢ Demonstrated success driving measurable audience growth and performance outcomes across digital channels
ā¢ Experience developing and executing integrated go-to-market strategies in mission-driven, nonprofit, advocacy, or high-growth environments
ā¢ Strong digital fluency across owned, organic, and paid channels, including experience with experimentation and conversion optimization
ā¢ Proven ability to translate brand strategy into disciplined, performance-oriented execution
ā¢ Experience implementing reporting frameworks, dashboards, and KPI tracking systems
ā¢ Experience managing cross-functional teams and collaborating across brand, strategy, and fundraising functions
ā¢ Comfort operating in a fast-moving, evolving environment with high standards for rigor and credibility
ā¢ Strong judgment, communication skills, and ability to partner directly with CEO-level leadership
Benefits
ā¢ Comprehensive medical, dental, and vision coverage, including family coverage options
ā¢ Eligibility to participate in a 401(k) retirement savings plan
ā¢ 20 days of paid time off annually
ā¢ 12 paid holidays per year
Company Overview
ā¢ WHEN is a force for accountability ā leveraging capital, media, and the law to turn outrage into outcomes. It was founded in 2025, and is headquartered in , with a workforce of 2-10 employees. Its website is https://whenjustice.org.
Apply Now
Apply Now
Responsibilities
ā¢ Define and execute an integrated marketing strategy aligned with organizational and fundraising priorities
ā¢ Translate brand strategy and narrative architecture into scalable, multi-channel execution frameworks
ā¢ Develop annual and quarterly marketing roadmaps with clear performance targets
ā¢ Partner closely with Portfolio and Legal Strategy to align campaign launches with growth and revenue goals
ā¢ Establish clear marketing ownership of audience growth and performance metrics
ā¢ Build scalable audience acquisition and engagement strategies across owned, organic, and paid channels
ā¢ Establish testing and experimentation frameworks that improve performance over time
ā¢ Drive conversion optimization across campaigns, landing pages, and donation pathways
ā¢ Build repeatable launch playbooks capable of supporting increasing campaign volume
ā¢ Ensure campaign performance strengthens overall audience and revenue systems rather than operating in isolation
ā¢ Oversee social, video, and owned channel strategy and operations
ā¢ Ensure channel execution aligns with brand guardrails while optimizing for audience engagement and growth
ā¢ Strengthen collaboration between content, campaign strategy, and performance measurement
ā¢ Clarify workflows and reduce approval friction to increase iteration speed
ā¢ Partner with fundraising leadership to align campaign visibility with revenue goals
ā¢ Support fundraising strategy and execution as the function develops with a focus on digital crowdfunding
ā¢ Translate audience engagement into sustainable funding streams
ā¢ Ensure marketing metrics connect clearly to revenue outcomes
ā¢ Implement marketing dashboards and KPI frameworks
ā¢ Define and track metrics for audience growth, engagement, conversion, and revenue contribution
ā¢ Manage marketing budget and ensure disciplined allocation of resources
ā¢ Build scalable documentation and operational processes as the organization grows
Skills
ā¢ Bachelor's degree in Marketing, Business, Analytics, or related field
ā¢ 8+ years progressive marketing experience, including experience building or scaling an integrated marketing function
ā¢ Demonstrated success driving measurable audience growth and performance outcomes across digital channels
ā¢ Experience developing and executing integrated go-to-market strategies in mission-driven, nonprofit, advocacy, or high-growth environments
ā¢ Strong digital fluency across owned, organic, and paid channels, including experience with experimentation and conversion optimization
ā¢ Proven ability to translate brand strategy into disciplined, performance-oriented execution
ā¢ Experience implementing reporting frameworks, dashboards, and KPI tracking systems
ā¢ Experience managing cross-functional teams and collaborating across brand, strategy, and fundraising functions
ā¢ Comfort operating in a fast-moving, evolving environment with high standards for rigor and credibility
ā¢ Strong judgment, communication skills, and ability to partner directly with CEO-level leadership
Benefits
ā¢ Comprehensive medical, dental, and vision coverage, including family coverage options
ā¢ Eligibility to participate in a 401(k) retirement savings plan
ā¢ 20 days of paid time off annually
ā¢ 12 paid holidays per year
Company Overview
ā¢ WHEN is a force for accountability ā leveraging capital, media, and the law to turn outrage into outcomes. It was founded in 2025, and is headquartered in , with a workforce of 2-10 employees. Its website is https://whenjustice.org.
Apply Now
Apply Now