[Remote] Senior AI & Growth Marketer
Note: The job is a remote job and is open to candidates in USA. HR Pals is seeking a Senior AI & Growth Marketer who thrives on experimentation and speed in the rapidly evolving world of AI marketing. The role involves launching and iterating campaigns, analyzing results, and uncovering growth opportunities by leveraging AI and customer insights.ResponsibilitiesRapidly launch and iterate campaigns across paid, owned, and emerging channelsBuild highly targeted campaigns for specific industries, buyer personas, and use cases for highly technical solutionsWork with the Design Team to use AI to create and test messaging, ad creative, landing pages, and content at high velocityAnalyze results, identify patterns, and quickly scale what worksContinuously research customers, industries, and market trends to uncover new growth opportunitiesTranslate customer insights into experiments faster than competitors can reactPartner closely with product marketing, sales, and customer-facing teams to understand buyer challenges and market shiftsSkillsExperience in rapidly launching and iterating campaigns across paid, owned, and emerging channelsAbility to build highly targeted campaigns for specific industries, buyer personas, and use cases for highly technical solutionsExperience working with design teams to use AI to create and test messaging, ad creative, landing pages, and content at high velocityStrong analytical skills to analyze results, identify patterns, and quickly scale what worksContinuous research skills to uncover new growth opportunities in customers, industries, and market trendsAbility to translate customer insights into experiments faster than competitors can reactExperience partnering closely with product marketing, sales, and customer-facing teams to understand buyer challenges and market shiftsNatural curiosity about how businesses operateAbility to thrive in a complex B2B marketEnjoyment in researching industries, markets, and customer problemsPreference for testing ideas over debating themEnergy from learning new things quicklyDaily use of AI to increase speed and effectivenessFocus on discovering what works rather than defending initial ideasEnjoyment in operating with a high degree of ownership and autonomyBelief that most marketing teams under-test and over-planCompany OverviewHR Pals is a recuitment organization that provides human resources, payroll and consulting services. It was founded in 2014, and is headquartered in Los Angeles, California, USA, with a workforce of 51-200 employees. Its website is https://hrpals.com/.