[Remote] Product Marketing Manager
Note: The job is a remote job and is open to candidates in USA. Intelliswift, an LTTS Company, is seeking an experienced Consumer Product Marketing Manager to join their global marketing team. This role focuses on driving product positioning and go-to-market strategies for consumer-facing digital products, leveraging insights and leading campaigns to enhance engagement and adoption.ResponsibilitiesInfluence and define product positioning, messaging, and narratives using data-driven consumer insightsDevelop and execute go-to-market (GTM) strategies, including launch planning, success metrics, and integrated campaignsPartner with cross-functional teams (product, research, communications, creative, policy) to align on strategy and executionDrive consumer-facing product launches and marketing campaigns to increase awareness, adoption, and long-term engagementCollaborate with brand and integrated marketing teams on advertising and outbound marketing initiativesAnalyze campaign performance and customer feedback to inform continuous optimization and product strategyLead complex, cross-functional projects and deliver clear, actionable recommendationsPresent insights, plans, and results to senior leadership and stakeholdersSkills7+ years of experience in Marketing, with strong exposure to Product MarketingProven experience partnering closely with Product teams to influence product strategy and positioningStrong experience in consumer-focused GTM strategy developmentDemonstrated success leading consumer product launches and campaignsExperience working cross-functionally with product, marketing, communications, and policy teamsExcellent project management skills with ability to drive multiple initiatives simultaneouslyStrong analytical skills with experience measuring and optimizing campaign performanceExperience presenting to executive stakeholdersBachelor's degree in Marketing, Business, or related fieldExperience in technology or digital products industryStrong copywriting and storytelling skillsExperience working across global or international marketsCompany Overview"Intelliswift, an LTTS Company, delivers world-class Digital Product Engineering, Data Management, Analytics & AI, and Digital Ent Solutions It was founded in 2001, and is headquartered in Newark, California, USA, with a workforce of 1001-5000 employees. Its website is https://www.intelliswift.com.