[Remote] Product Marketing Manager

Note: The job is a remote job and is open to candidates in USA. ModMed is a healthcare technology company focused on reimagining the healthcare experience through innovative software solutions. They are seeking a Product Marketing Manager to support their Professional Services and Data solutions by developing effective messaging and sales materials to engage key buyer personas.ResponsibilitiesServe as an internal and external evangelist for your product line, delivering high-energy presentations and thought leadership of your assigned solutionDevelop the annual product marketing plan for their respective persona across all relevant ModMed products and servicesUshers relevant product and services launches for their persona through the concept-to-market process (product idea to launch), working with the ELT team, to review, approve, and ensure ongoing organizational launch readinessDevelop messaging and positioning that highlights specific, tangible benefits and clear technical differentiation that sets ModMed apart from the competitionDevelops compelling sales enablement materials: website content, blog posts, white papers, webinars, videos, slide decks, and data sheets. Partners with sales enablement to deliver trainingCrafts and continually refines the story to unlock the potential of our products and services, helping our customers deliver better care to their patients through our solutionsLeads the ongoing updates of competitor info, including battlecard updates, for competitors unique to their persona. Feeds competitive insights into the cross-specialty, cross-persona battlecardsIdentify key trends, market drivers, and customer requirements for products and services across specialties, serving as a subject-matter expert and sharing this information with the sales and product teamsSkillsBachelor's degree in Business or Marketing; MBA preferred7+ years of experience in business-to-business (B2B) product marketing with a proven track record of success in mid-sized to large organizations (preferably $400M+ revenue or PE-backed) where you have managed product marketing at a national or global scaleExperience in a B2B environment with high-tech SaaS products/services in healthcare is requiredDeep understanding of structured product marketing frameworks (e.g., Pragmatic Institute) with an emphasis on execution over theoryAbility to provide a portfolio of original writing samples that demonstrate your ability to simplify complex technical or clinical topics for a professional audienceExperience driving direction and alignment with large cross-functional teamsExceptional verbal, written communication, and presentation skillsMBA preferredCertification(s) from Product Marketing Alliance or Pragmatic Institute (preferred)Prefer local talent in South Florida for a hybrid work schedule at our Boca Raton, FL headquarters. We are open to considering non-local candidates with health-tech product marketing experience who can travel domestically up to 15% and are willing to work during eastern business hoursBenefitsComprehensive medical, dental, and vision benefits, including a company Health Savings Account contribution401(k): ModMed provides a matching contribution each payday of 50% of your contribution deferred on up to 6% of your compensation. After one year of employment with ModMed, 100% of any matching contribution you receive is yours to keep.Generous Paid Time Off and Paid Parental Leave programsCompany paid Life and Disability benefits, Flexible Spending Account, and Employee Assistance ProgramsCompany-sponsored Business Resource & Special Interest Groups that provide engaged and supportive communities within ModMedProfessional development opportunities, including tuition reimbursement programs and unlimited access to LinkedIn LearningGlobal presence and in-person collaboration opportunities; dog-friendly HQ (US), Hybrid office-based roles and remote availability for some rolesWeekly catered breakfast and lunch, treadmill workstations, Zen, and wellness rooms within our BRIC headquartersCompany OverviewSpecialty-specific healthcare SaaS solutions including AI-Powered EHRs, Practice Management, Analytics, RCM, Patient Engagement, Payments It was founded in 2010, and is headquartered in Boca Raton, Florida, USA, with a workforce of 1001-5000 employees. Its website is https://www.modmed.com.