[Remote] Product Manager, Funnel & Activation

Note: The job is a remote job and is open to candidates in USA. Airtable is a no-code app platform that empowers organizations to streamline their business processes. They are seeking a Product Manager to reimagine the onboarding experience using AI, focusing on user engagement from signup to sustained usage, and to lead the development of personalized experiences for users.ResponsibilitiesOwn the full funnel from signup through sustained engagement, with a mandate to reimagine it rather than optimize itDramatically improve how users find success with Airtable: deeply understand who they are and what they're trying to do, and design experiences that meet them thereLead AI-powered personalization across setup, in-product guidance, and re-engagementBuild a rigorous experimentation practice and drive fast learning cycles across the teamPartner with teams across the org to ship cohesive, adaptive experiencesSkills4-8 years of product management experience, with meaningful time owning activation, onboarding, or retentionCustomer obsessed: you start from what's hard for our customers. Your solutions connect clearly to real problems you've articulatedFull-lifecycle thinker: you care about the user across their entire journey, not just the first session. You understand which levers drive sustained engagement vs. trial conversion, and you design for bothRigorous about measurement: you define what success looks like, design experiments that give you real signal, and know when A/B testing is the wrong toolAmbitious and pragmatic: you can hold a big vision and break it into credible, testable increments. You know what needs to be right from the start and what's good enough to learn fromStrong communicator: you can align teams across the org around a shared roadmap, and make a compelling case for bold betsBenefitsBenefitsRestricted stock unitsIncentive compensationComprehensive benefit offeringsReasonable accommodations to qualified applicantsCompany OverviewAirtable is a cloud-based software company that offers an online platform for creating and sharing relational databases. It was founded in 2013, and is headquartered in San Francisco, California, USA, with a workforce of 501-1000 employees. Its website is https://airtable.com.Company H1B SponsorshipAirtable has a track record of offering H1B sponsorships, with 18 in 2025, 12 in 2024, 16 in 2023, 40 in 2022, 28 in 2021, 11 in 2020. Please note that this does not guarantee sponsorship for this specific role.