[Remote] Marketing Manager
Note: The job is a remote job and is open to candidates in USA. PSI CRO is a leading Contract Research Organization with extensive experience in the pharmaceutical industry. They are seeking a Social Media and Digital Events Marketing Manager responsible for shaping the company's online social narrative and driving engagement through virtual and live events.ResponsibilitiesContribute to global marketing strategyPlan and execute multi-channel marketing campaigns to generate qualified leadsHelps develop the strategic plan for social media channels and digital eventsManaging day-to-day tactics and overall campaign management in alignment with overall marketing goals and business objectivesPlan, organize, and execute webinars and digital events, ensuring a seamless experience for participants and stakeholders. Managing vendors where appropriateHelps develop PSI marketing strategy in support of sales and marketingMonitors and analyzes marketing campaign performance and adjusts strategies, track marketing KPIs and evaluates ROIManage and maintain PR contacts in industry/paid advertisements/placementsConduct market researchManages marketing team activities across social channels and digital eventsSkillsBachelor's degreeAt least 5-8 years running B2B social media campaigns (LinkedIn), experience with Instagram, Facebook, TikTok and/ weChat is a plusExperience running digital events (coordinating, content development, post event activity)Proficiency in Canva or other design tools such as Adobe PhotoshopStrong writing and editing experience, outstanding verbal communication skillsCapable of managing multiple projects at once with high attention to detailComfortable in a dynamic, fast-paced environmentEast Coast Location PreferredEvent planning experience is a plusBranding experience is a plusCompany OverviewPSI is a leading full-service global Contract Research Organization whose key strength is predictable patient enrollment across multiple therapeutic areas. It was founded in 1995, and is headquartered in Zug, Zug, CHE, with a workforce of 1001-5000 employees. Its website is https://www.psi-cro.com/.