[Remote] Marketing Engineer

Note: The job is a remote job and is open to candidates in USA. BeatStars is a pioneering online music marketplace connecting millions of recording artists and music producers worldwide. They are seeking a Marketing Engineer to build the marketing operating system, focusing on hands-on execution rather than strategy or management. This role involves automating workflows, executing marketing campaigns, and collaborating directly with the CEO to achieve measurable outcomes.ResponsibilitiesOwn the marketing operating system end-to-end, including lifecycle infrastructure (OneSignal, or potentially a tool of choice), paid media operations, and the marketing data layerConfigure and operate lifecycle automation directly. Build producer activation, artist conversion, subscription upgrade, and publishing sign-up flows yourself, not through a vendor or hireRun paid media operations across Google (primary), Meta (after pixel rebuild), creator partnerships, and emerging channelsBuild and maintain dashboards on producer activation, beat upload velocity, conversion, cohort retention, publishing sign-ups, and revenue per writer. Own the weekly metrics reviewBuild internal AI tooling for content production, creator outreach automation, asset generation, and lifecycle personalization. Fluency with Claude/GPT APIs, n8n/Zapier/Make at scale, and light scripting (Python or JavaScript) is expectedHire and manage a flexible execution bench. Structure of the bench is partly defined by you and will likely include paid media operations, motion design, video editing, lifecycle build, analytics, and asset preparationExecute GTM on major launches end-to-end. The CEO owns strategy and narrative; you own getting it shipped on time across every channelWork directly with the CEO on marketing strategy and translate that strategy into shipped systems and measurable outputCollaborate with product, creator success, and engineering teams to align marketing execution with platform developmentUse AI tools (Claude, GPT, automation platforms) as leverage multipliers across every workflow you buildSkills6-10 years of marketing experience, with at least one stint as a marketing-of-one at an early-stage company, a founder, or a solo operatorDirect lifecycle automation experience. You have personally built lifecycle automations in real platforms with working triggers, segmentation logic, and measurable outcomes. Not 'led a team that did' — actually built them yourselfDirect paid media experience. You have personally run accounts, optimized creative, debugged tracking, and made bid strategy calls. Not 'managed an agency.'Code fluency. SQL minimum, with light Python or JavaScript for scripting, automation, and AI workflow integrationAI workflow fluency. Demonstrated experience using Claude/GPT APIs, n8n/Zapier/Make at scale, and prompt engineering for production marketing workflowsA public footprint that shows your work. A newsletter, a Twitter/X account where you post builds, a personal site with case studies, an indie product, or a GitHub. If your only public footprint is LinkedIn, this is likely not the right roleCultural fluency in hip-hop, creator economy, and music. Not fanboy level. You read the room and stay current with what is happening in the producer communityHigh taste in creative work. You have opinions. You do not ship work you would not want associated with your nameComfort operating with founder-level autonomy. You do not need a CMO above you. You translate strategy directly into shipped workBenefitsElite Tier Benefits Program - generous contributions towards medical, dental, and vision for employees and dependentsFSA/HSA20 PTO days (+5 Days at 4 years tenure) and Routine sick days10 Company Observed Holidays + 2 Floating Holidays8 weeks of parental leave paid at 100%Company-sponsored Short Term Disability and Basic Life InsuranceVoluntary Benefits (LTD, Additional Life, and 401k)Flexible work hours$70-month tech reimbursement$30-month wellness reimbursementVirtual social events and a sense of community (even online)Global Recognition and Anniversary ProgramPlenty of opportunities while we grow and scale in a global environmentAccess to On-Demand Learning PlatformStandard BeatStars benefits apply at FTE conversion (typically month 6). During the initial contract-to-hire phase, the candidate is engaged as an independent contractor with a higher monthly rate to compensate for the absence of employee benefits during that period.Company OverviewBeatStars is a social music marketplace and distribution company with over 300,000+ users. It was founded in 2010, and is headquartered in Austin, Texas, USA, with a workforce of 51-200 employees. Its website is http://www.beatstars.com.