[Remote] Marketing Assistant

Note: The job is a remote job and is open to candidates in USA. Macmillan Learning is a distinguished privately-held organization dedicated to transforming education through innovative learning solutions. The Marketing Assistant plays a vital role in supporting the planning and execution of creative marketing campaigns aimed at empowering educators and students, involving research, data analysis, and collaboration with cross-functional teams. Responsibilities Research and generate data-driven reports using systems such as Salesforce.com and PowerBI to analyze customer segmentation and support marketing planning Collaborate with marketing teams and other departments including Product and Sales on campaign development and initiatives Utilize project management tools like Asana to coordinate tasks, communicate with stakeholders, and ensure timely completion of campaign components Create and modify email marketing campaigns via Marketo in partnership with team members Design and implement creative applications of customer information through flyers, documents, and comparative grids Manage logistics for national sales meetings, including travel arrangements and session planning Maintain and organize key department reports and data forms Support the execution of live conferences and virtual meetings, ensuring high-quality delivery and seamless coordination Assist sales representatives during online interactions and at industry events Participate in additional projects as assigned, demonstrating flexibility and initiative Skills Bachelor's Degree Attention to detail and thoroughness Ability to manage multiple ongoing tasks simultaneously Strong written and oral communication skills Enthusiasm for creation and collaboration in a dynamic environment Willingness to take risks and eagerness to learn Proficiency with Google Suite (Docs, Sheets, Slides) Experience with Marketo, Salesforce, Qualtrics, or similar software Knowledge of or experience with Gen AI tools for productivity enhancement Interest in emerging trends at the nexus of marketing, technology, and education Benefits Comprehensive health benefits including Medical, Dental, and Vision insurance Contributions to a 401(k) retirement plan through Fidelity Generous paid time off, sick leave, discretionary days, and paid holidays (including observances like Juneteenth and Indigenous Peoples Day) Employee Assistance Program and Education Assistance Program 100% employer-paid life and accidental death & dismemberment (AD&D) insurance Opportunities for remote work, excluding certain states Professional development and growth opportunities within a supportive environment Company Overview Macmillan Learning improves lives through learning and offers content developed in partnership with the authors, educators, and developers. It is a sub-organization of Macmillan. It was founded in 1946, and is headquartered in New York, New York, USA, with a workforce of 501-1000 employees. Its website is