[Remote] Manager, Trade Marketing
Note: The job is a remote job and is open to candidates in USA. Ambev Tech, part of Anheuser-Busch, is a leading manufacturer known for its iconic beer brands. The Trade Marketing Manager will be responsible for bringing the brand portfolio to life through events and retail activations, managing sponsorship negotiations, and ensuring effective execution of marketing plans.ResponsibilitiesDeveloping plans and tailored playbooks for all channels against their local properties and eventsMobilizing brand planningSampling executionEvent and venue activations across territoryTicket managementResort / Destination planning and execution (where applicable)Works with Experiential Team to inform professional or Tier 1 sponsorshipsOwns local event sponsorship negotiations and territory specific budget that includes rights fees and activation fundsEnsures mobile asset requests are complete and aligned with brands / eventsSupports Venue CAPEX execution in their market with direction from CSO and visibility for On-Premise teamWorks closely with their top wholesalers where they have properties and activation budgets to ensure clarity of execution against their plansSupports the execution of On-Premise plansBET Team Captain (where applicable)Manage the implementation of brand programming within the off-premise channel to deliver volume and share growthManage the ROI for channel programsCommunicate results and priorities weekly/monthlyCoach and mentor Trade Activation Managers and wholesaler sales teamsDirect channel specific pilots; manage optimization of each channel's key leversCascade annual/trimester channel blueprint (Initiatives and Programs)KPI's - Channel volume, share, program execution, distributionSkillsBachelor's Degree – highly preferred5-7 years sales and/or marketing experienceIn-depth knowledge of regional marketing and sales organizationStrong communication skills, both internal and externalProficiency in PowerPoint, Excel and internal system toolsMust possess an in-depth knowledge of the On-Premise ChannelMBA/Advanced DegreeWillingness to relocate for future opportunitiesBeer/alcohol industry knowledgeBenefitsHealth benefits including Medical, Dental, Vision, Wellness and Tax-Advantaged Savings and Spending AccountsLife Insurance and Disability Income ProtectionGenerous Parental Leave and FMLA policies401(k) Retirement Savings options with a company matching contributionChance to work in a fast-paced environment among a company of ownersFree Beer!Company OverviewAmbev Tech is part of the digital transformation of the largest brewery on the planet, building solutions that influence the whole world. It was founded in 1990, and is headquartered in Blumenau, Santa Catarina, BRA, with a workforce of 1001-5000 employees. Its website is https://ambevtech.com.br/quem-somos/.