[Remote] Manager, Field Marketing

Note: The job is a remote job and is open to candidates in USA. Skillable is a 100% remote and virtual tech company that’s modernizing the world of training. The Manager, Field Marketing is responsible for overseeing all Skillable events, logistics, and execution, while partnering with key stakeholders to drive brand awareness and lead generation through impactful marketing strategies.ResponsibilitiesLead the entire event strategy efforts for lead generation and customer engagement at events including the planning and development of necessary promotional materials, setting up lead capture system, and identifying key target audiencesPlan and execute a range of field marketing initiatives, including live events, tradeshows, executive events, customer conference and experiential marketing campaigns that align with the company’s overall marketing objectivesOversee all logistics, coordination, and on-site management of events and tradeshows. Ensure seamless execution, from pre-event planning to post-event follow-upWork closely with sales, product, and marketing teams to align event strategies with business goals and sales objectivesCollaborate with regional team members within Revenue and Product to ensure appropriate tactical and strategic engagement of current, potential and former customersEnsure brand consistency and awareness across all field marketing activities, ensuring that messaging, booth design, promotional materials, and overall event experience align with company values and standardsManage event budgets effectively, ensuring that all events are executed within budget while maximizing ROIRegularly report and analyze the effectiveness of field marketing campaigns. Provide post-event summaries, including key metrics such as lead generation, attendance, and engagement, in addition to key learningsBuild and maintain strong relationships with vendors, event organizers, and industry partners to ensure smooth execution of eventsManage, coach, and mentor a small team of event and field marketing professionals to ensure productive performance and talent pipeline growth within the department and broader business divisionIdentify, create and maintain a calendar of events that keeps stakeholders informed, and run events that will attract and impress our target audienceCreate and own a standardized Skillable event playbook to execute and support various sized events focused on dedicated internal customers including direct U.S. sales, EMEA sales and partnershipsGenerate leads at events by meeting with attendees, delivering presentations or demonstrations and procuring contact informationTrack the success of lead generation efforts and report on key metrics, such as the number of leads generated, conversion rates, and ROISupport and promote the company values through positive interactions with both internal and external stakeholders on a regular basisOther strategic business initiatives or special cross-functional project involvement as requiredSkillsBachelor's degree in Marketing, Communications, Business, or a related field or equivalent professional experience8+ years of experience in field marketing, with a strong focus on live events, tradeshows, and experiential marketing2+ years of management experience leading functional work groups or project teams successfullyProven experience managing and leading teams of varying sizes, ensuring productivity, collaboration and achievement of team goalsProficient in event planning software and tools such as HubspotProven track record of successfully managing and executing large-scale events and marketing initiativesStrong project management skills, with the ability to oversee multiple projects simultaneously and meet tight deadlinesExcellent communication and interpersonal skills, with the ability to build relationships with internal teams, external vendors, and stakeholdersExperience working cross-functionally and promoting collaborative partnerships to drive resultsAbility to present and convey material both formally and informally to all levels of the organizationStrong negotiation and vendor management skillsStrong experience with budgeting, event booth design, vendor management, logistics, and on-site coordination leadershipAbility to analyze event performance and provide data-driven insights to improve future campaignsStrong attention to detail and problem-solving skillsProven experience managing to a budget and closely delivering within expense constraintsBig picture thinker with meticulous attention to detailAbility to travel and work flexible hours, including evenings and weekends as needed for events and tradeshowsBenefitsFully remote with a monthly stipend to pay for office services and suppliesMedical (2 plan options), dental (2 plan options), vision, health savings account with generous employer contributions, healthcare spending accounts, dependent care spending accounts, EAP, group paid life insurance, group paid STD and LTD and voluntary life/AD&D insurance, accident and critical illness options.401(k) with Company match, tuition reimbursement, healthy lifestyle reimbursements.Open PTO, Paid holidays, bereavement leave, parental leave, caregiver leave and paid FMLA leave.Friends and Family Friday to end our standard workweek at 2pm local time; Full company closure during the 4th of July holiday week.Access to pet insurance; Access for employees and dependents to Skillable learning opportunities through our product and more!Company OverviewSkillable is the virtual labs platform built to adapt quickly in the face of constant change. It was founded in 2004, and is headquartered in New Port Richey, Florida, USA, with a workforce of 201-500 employees. Its website is https://skillable.com.