[Remote] Integrated Marketing Manager (Contract)
Note: The job is a remote job and is open to candidates in USA. Five9 is a leading provider of cloud contact center software, committed to bringing joy to customer experience. The Integrated Marketing Manager will develop creative marketing strategies to drive growth, manage campaigns, and collaborate cross-functionally to ensure effective execution of global marketing initiatives.ResponsibilitiesBe the interlock between Product Marketing and Regions on big bet topics and campaign definitionManage individual marketing campaigns as prioritizedAlignment with digital: web and demand gen and AR/ PR teams for an integrated executionOrchestrate content creation and execution across Product Marketing, 3rd party agencies and digital platforms, including digital and web assets, events, videos, surveys, strategic content and creative, etcPlan and execute end-to-end multi-channel global campaigns and optimization for marketing campaigns, programs such as programmatic, webinars, adhoc emails, nurtures, events etcManage and organize campaign documentation, plans, performance data/ report etcCollaborate with Content team and develop campaign focused messaging for campaign specific deliverables (ie. Ads, landing pages, etc.) and ensure consistent brand voice and messaging across all marketing channels for top tier campaigns and assetsPartner with product management and sales enablement teams to align marketing efforts with product launches and sales objectives for campaign deliverablesCoordinate and help deliver marketing campaignsContribute to quarterly content plan aligned between creative, product marketing teamsQuarterly plan alignment with web, demand gen and field marketing teamsCampaign setup, results tracking and measurement via E2E/ Domo, Salesforce and Google dashboardsDevelop campaign strategies to achieve desired outcomes, improve conversion rates, and make a meaningful revenue impactEstablish regular communication with key stakeholders, sharing data, reviewing performance, and addressing action itemsHelp stakeholders focus their energy on the highest potential topics and campaigns (e.g. top-performing content, activation channels, verticals country-by-country)Help build processes and procedures to ensure that every global program is successful as a result of close collaboration between Integrated Marketing, Field Marketing, Creative and content, Digital and Regional Sales among othersSkillsSeasoned marketer with a data-driven, customer-centric approach5+ years of SaaS experience in successfully running global, integrated campaigns to improve conversionsHighly collaborative individual able to juggle multiple priorities and get things doneAbility to navigate matrix situations and represent the team with integrity, professionalism, and self-sufficiencyExcellent written and verbal communication skills, creative and analytical mindsetProblem solving skills - unraveling and solving business process issues5+ years' experience with Marketing and analytics Tools such as Eloqua, Pardot, Marketo, SFDC, Domo, Google Analytics and moreSelf-starter, with a passion for buildingStrategic Thinking: Ability to map the customer journey, workback timelines, and identify key moments to engage audiencesCompany OverviewFive9 is a cloud-based call center software company that specializes in sales, marketing, and customer service. It is a sub-organization of Five Rivers Solutions. It was founded in 2001, and is headquartered in San Ramon, California, USA, with a workforce of 1001-5000 employees. Its website is http://www.five9.com.