[Remote] Growth Lead, Consumer Fraud Reporting
Note: The job is a remote job and is open to candidates in USA. TRM Labs is a company that provides AI-powered intelligence solutions to help combat crime. They are seeking a Growth Lead for their Consumer Fraud Reporting platform, Chainabuse, to develop strategies, manage various marketing channels, and ensure the submission of vetted reports.ResponsibilitiesOwn the top of the funnel for Chainabuse. Set the baseline, the quarterly targets, and the channel mix (SEO, content, paid, social, community, email) that lifts vetted report submission volumeBuild and operate the partner integrations that route reports from where victims already are: exchange complaint flows, wallet provider scam-detection, victim-support advocacy orgs, and LE referral pipelines. Run partner discovery, scoping, legal review, integration spec, launch, and post-launch reporting yourselfWin scam-related queries on Google and on the AI-search surfaces (Perplexity, ChatGPT Search, Google AI Overviews). Use AI as default first move across content drafting, SEO topic generation, multilingual translation, partner outreach, and analytics summarizationSet and enforce the victim-facing tone-of-voice. The audience is recently scammed and emotionally compromised; quality review across intake forms, emails, social, and community is a non-negotiable part of the roleOperate as a one-person team: brief contractor and AI resources, kill what is not working, double down on what is, and report cleanly to Marketing leadershipSkills5+ years growth marketing experience, with at least one role scaling a consumer reporting, UGC-data, or community-data product on a measurable baselineA public-facing portfolio you can point to: pages you grew, integrations you shipped, communities you built, or queries you wonDemonstrated AI fluency. Comfortable using AI tools daily across content, research, outreach, translation, and analyticsStrong SEO and content fluency; comfortable with Search Console, Ahrefs / Semrush, and the emerging GEO discipline (Perplexity, ChatGPT Search, Google AI Overviews citation patterns)Partner integration track record: has run exchange, platform, or advocacy-org integrations end-to-end without a BizDev functionEditorial taste. Demonstrably good at writing copy that supports a recently-scammed audience without being patronizing or alarmingComfortable operating as a one-person team. Briefs creative, ships fast, owns the metricBonus: crypto, financial crime, fraud, or victim-advocacy domain backgroundBonus: multilingual reachCompany OverviewTRM Labs is a software company that offers blockchain, transaction monitoring, and analytics to help financial institutions and governments. It was founded in 2018, and is headquartered in San Francisco, California, USA, with a workforce of 201-500 employees. Its website is https://trmlabs.com.