[Remote] Group Manager, Growth and Website Content

Note: The job is a remote job and is open to candidates in USA. Superhuman is a dynamic company seeking a Group Manager of Growth and Website Content to join their Growth Marketing team. This role involves leading a small team of content marketers to develop actionable website content strategies that drive acquisition and conversion, while also contributing as an individual by creating high-priority content.ResponsibilitiesLead the Growth and Website Content StrategyOwn content strategy across websites and other owned surfaces, ensuring the right content is created, maintained, and prioritized for different audiences, products, and growth motionsPlan and execute content roadmaps on annual and quarterly cadences, while staying flexible as business priorities evolvePartner with channel owners, brand, and product marketing on topical content strategy across both websites. Drive content strategy to drive growth via these topicsManage and Grow a Small, High-Impact TeamManage and coach a small team of growth and website content marketers, providing actionable feedback and supporting their long-term career developmentHelp team members grow their content strategy and management skills by identifying patterns in their work, coaching strategic judgment, and helping them course-correct when neededUpskill the team on AI-assisted content creation, content engineering, and modern workflows that increase output without compromising qualityFoster strong ownership and deep expertise, supporting embedded team members to connect business-unit needs to broader website and Growth goalsGuide tradeoffs across competing priorities and keep the team focused on the highest-impact workOwn Content Execution and Operational ExcellenceOversee the creation and updating of content across our website portfolio, including key content types such as product pages, SEO content, paid landing pages, and othersContribute directly as an individual contributor by creating and updating select content yourself, especially content that describes our broader product suite, requires cross-portfolio ownership, or touches on areas of broad topical expertiseEnsure your team delivers against roadmap commitments each quarter, using the right mix of internal resources, freelancers, AI-enabled workflows, and hands-on execution when neededStrengthen content systems and processes, including brief development, reviews, and quality controlDrive AI content production best practices across the team, balancing speed and efficiency with high-quality, human-led ideation and editorial judgmentHelp shape the team’s tooling, workflows, and resourcing approach to scale content effectivelySkillsHas 7+ years of experience in content strategy, web marketing, growth content, website content management, or a related field, with 2+ years managing peopleHas demonstrated experience developing and executing website content strategies that support acquisition, conversion, and product or brand storytelling across complex web environmentsExperience implementing AI-assisted content workflows or content automation systems while maintaining strong editorial qualityIs comfortable operating as a player-coach and can balance team leadership with direct, hands-on content creation and editing when neededKnows how to identify user intent and create content that meets that intent, using both qualitative inputs and quantitative data to make informed decisionsCan connect brand and product frameworks to real user needs and translate strategy into effective website contentUnderstands best practices for and has experience with creating SEO and AEO-focused pages, paid landing pages, and product-related web experiences, and brings working knowledge of SEO, website CRO, and paid acquisitionHas strong operational judgment and can build roadmaps, briefs, processes, and quality-control mechanisms that help teams produce excellent content consistentlyIs a strong people manager who can coach content strategists and managers, support career growth, and elevate the quality of both strategy and executionIs able to meet in person for their team's scheduled collaboration weeks, traveling if necessary to the hub where their team is basedHas a demonstrated ability to work independently with minimal guidance, proactively manages tasks and priorities across multiple projects, analyzes and executes work efficiently, collaborates effectively with cross-functional teams, and thrives in fast-paced, results-driven environmentsExperience working on high-traffic websites or multi-site portfoliosExperience in AI, SaaS, productivity, or writing toolsExperience working within CMS-driven web environments and helping teams scale content production systemsBenefitsExcellent health care (including a wide range of medical, dental, vision, mental health, and fertility benefits)Disability and life insurance options401(k) and RRSP matchingPaid parental leave20 days of paid time off per year, 12 days of paid holidays per year, two floating holidays per year, and flexible sick timeGenerous stipends (including those for caregiving, pet care, wellness, your home office, and more)Annual professional development budget and opportunitiesCompany OverviewSuperpowers, everywhere you work. Mail, Docs, and AI that work in every app and tab. It was founded in 2009, and is headquartered in San Francisco, California, USA, with a workforce of 1001-5000 employees. Its website is https://superhuman.com.