[Remote] Global Social Media Strategist
Note: The job is a remote job and is open to candidates in USA. EPAM Systems is a leading global provider of digital platform engineering and technology solutions. They are seeking a Global Social Media Strategist to own and evolve their worldwide organic social media presence, focusing on B2B and B2C strategies to drive engagement and strengthen brand presence.ResponsibilitiesOwn and evolve EPAMâs global organic social media strategy, with a primary focus on B2B (LinkedIn) and secondary focus on B2C/Talent (Facebook, Instagram)Audit the endâtoâend social ecosystem to identify whatâs working, what should be retired, and what opportunities are currently missedDevelop and scale executive and employee (DIY/ambassador) social content strategies, including executive ghostwriting and advocacy enablementAct as a strategic advisor to stakeholders, coaching teams on social best practices and pushing back diplomatically using data and platform insightsPartner crossâfunctionally with Content, Brand/Creative, Talent Marketing, Events, Performance Marketing, and Analytics to align social storytelling with broader campaigns and prioritiesOptimize organic content performance using engagementâfocused metrics and platformâspecific best practicesEnable regional social teams through COE standards, guidelines, and educationSupport live and eventâbased social coverage at key industry eventsSkills10+ years in B2B IT services marketing with demonstrated success scaling and evolving global organic social media programs (nonânegotiable)Deep expertise in organic social media, particularly LinkedIn, including algorithm behavior and platform best practicesProven experience developing executive thought leadership and personal/DIY social contentStrong socialâfirst writing and storytelling skills, adaptable by platform and audienceDataâliterate mindset with experience using analytics to drive decisions (engagement, attribution, sentiment â not impressions)Experience working in small, highâperforming, resourceâconstrained teamsStrong stakeholder management and influence skills, including comfort advising senior leaders and executivesFamiliarity with social and analytics tools such as Hootsuite, Brandwatch, Google Analytics, BigQuery, Looker, and UTM frameworksExpected travel of ~10â15% for key industry events and onâsite social coverageBenefitsMedical, Dental and Vision Insurance (Subsidized)Health Savings AccountFlexible Spending Accounts (Healthcare, Dependent Care, Commuter)Short-Term and Long-Term Disability (Company Provided)Life and AD&D Insurance (Company Provided)Employee Assistance ProgramUnlimited access to LinkedIn learning solutionsMatched 401(k) Retirement Savings PlanPaid Time Off â the employee will be eligible to accrue 15-25 paid days, depending on specific level and tenure with EPAM (accrual eligibility may change over time)Paid Holidays - nine (9) total per yearLegal Plan and Identity Theft ProtectionAccident InsuranceEmployee DiscountsPet InsuranceEmployee Stock Purchase ProgramIf otherwise eligible, participation in the discretionary annual bonus programIf otherwise eligible and hired into a qualifying level, participation in the discretionary Long-Term Incentive (LTI) ProgramCompany OverviewEPAM leverages its core engineering expertise as a leading global product development and digital platform engineering services company. It was founded in 1993, and is headquartered in Newtown, Pennsylvania, USA, with a workforce of 10001+ employees. Its website is https://www.epam.com.