[Remote] Director, Product Marketing
Note: The job is a remote job and is open to candidates in USA. R1 RCM is the leading provider of technology-driven solutions in Revenue Cycle Management (RCM). They are seeking a Director, Product Marketing to lead the marketing strategy for Phare, R1βs flagship agentic Revenue Operating System, focusing on market insights, go-to-market strategy, and cross-functional alignment.ResponsibilitiesEstablish and lead a best-in-class market intelligence function, including segmentation, TAM/SAM analysis, buyer personas, and competitive benchmarkingAdvise executive leadership on market trends, risks, and opportunities, shaping strategic decisions and investment prioritiesTranslate insights into actionable strategies that influence product roadmap, GTM focus, and commercial executionOwn the communication strategy for Phare across internal and external audiencesDefine and own the enterprise-wide messaging framework for Phare, ensuring a clear, differentiated, and scalable narrative across portfolios and buyer personas (clinical, financial, IT)Elevate storytelling to position Phare as a market-leading, AI-driven platform and category-defining solutionGuide development of high-impact content and thought leadership that reinforces brand credibility and competitive advantageOwn end-to-end GTM strategy across product launches, platform expansions, and strategic initiativesEnsure alignment of positioning, pricing/packaging inputs, sales enablement, and integrated marketing campaignsDrive disciplined execution with clear milestones, governance, and measurable business outcomesServe as a senior, trusted partner across Product, Sales, Marketing, Operations, and Customer ExperienceDrive alignment across leadership stakeholders to ensure cohesive strategy and executionAct as the central point of orchestration for complex, cross-portfolio initiatives, ensuring consistency and speed to marketPartner with Marketing leadership to design and scale integrated demand generation, customer advocacy, and thought leadership programs (e.g., KLAS, industry positioning)Define success metrics tied to pipeline, revenue, and adoption; hold teams accountable for measurable outcomesContinuously assess performance and optimize marketing investments to maximize ROIMaintain deep expertise in the Phare platform, roadmap, and innovation prioritiesPartner with Product leadership to inform roadmap direction based on market signals, customer needs, and competitive dynamicsEnsure alignment between product evolution and go-to-market strategyChampion customer-centric storytelling through case studies, executive narratives, and strategic communicationsElevate how R1 communicates innovation, AI capabilities, and measurable outcomes to the marketStrengthen market credibility and trust through consistent, value-driven messagingSkillsBachelor's degree in Marketing, Business, Computer Science, or related field (MBA preferred)10+ years of B2B SaaS product marketing experience, with increasing scope and leadership responsibilityDomain expertise in healthcare and/or revenue cycle preferredProven success leading GTM strategy and driving measurable business outcomes (pipeline, growth, adoption)Demonstrated experience building relationships and influencing senior leadership and operate effectively at a senior levelExceptional strategic thinking combined with strong execution disciplineExcellent communication skills, including executive presentations and high-impact storytellingStrong cross-functional leadership skills with the ability to align diverse stakeholdersExperience leveraging data and analytics to guide decisions and demonstrate ROIProficiency with Microsoft Office, Salesforce, and AI tools (e.g., Copilot, ChatGPT, Gemini)BenefitsThis job is eligible to participate in our annual bonus plan at a target of 20.00%Offering a competitive benefits package.Company OverviewR1 RCM serves as a revenue cycle management partner for hospitals and healthcare systems regardless of the payment models. It is a sub-organization of TowerBrook Capital Partners. It was founded in 2003, and is headquartered in Chicago, Illinois, USA, with a workforce of 10001+ employees. Its website is http://www.r1rcm.com/.