[Remote] Director, Product & Content Marketing (B2B)

Note: The job is a remote job and is open to candidates in USA. QuinStreet is a pioneering company in powering decentralized online marketplaces, and they are seeking a Director of Product and Content Marketing to lead their B2B product marketing and content strategy. This senior leadership role involves managing a team, developing marketing strategies, and ensuring effective communication across various departments to drive business outcomes in the home services vertical.ResponsibilitiesOwn the product marketing strategy across Modernize’s multi-product B2B portfolio, including positioning, messaging, and go-to-market planning for each product and audience segmentDevelop and maintain audience personas, competitive intelligence, and market insights that inform product direction and sales strategyPartner with Product to shape the product roadmap narrative and ensure new features and capabilities are launched with clear, compelling messagingBuild and maintain sales enablement materials including pitch decks, one-pagers, objection handling guides, and competitive battle cardsEnsure brand and product positioning is accurate, consistent, and audience-appropriate across all in-market activations and channelsOwn the B2B content strategy end to end: editorial calendar, content types, channels, and performance measurementLead the creation of high-quality content across formats (thought leadership, case studies, whitepapers, blog, email, sales collateral) that drives awareness, pipeline, and retentionManage and develop a small team of content and product marketers, providing coaching, clear direction, and accountability for output quality and deadlinesBuild and manage the operational infrastructure for a high-volume content function, including intake and prioritization processes, approval workflows, and reporting templatesEstablish and enforce content standards that reflect Modernize’s brand voice and market authority in the home services verticalServe as the primary content marketing partner to Sales leadership, ensuring messaging, enablement materials, and content programs are aligned to pipeline goalsCollaborate with the B2B Marketing team to ensure product and content marketing are integrated into campaign strategyPresent strategy, performance, and recommendations to senior leadership in a clear, executive-ready formatIdentify and flag risks, resource constraints, and prioritization trade-offs proactively, with a clear recommendation for resolutionSkills8+ years of B2B product marketing and/or content marketing experience, with at least 2 years in a people management roleDemonstrated experience in the home improvement, home services, financial services, mortgage, or lead generation industryProven track record of building and scaling a content and product marketing function, including developing team members and establishing operational processesStrong portfolio of go-to-market work including product launches, sales enablement programs, and content strategies that drove measurable business impactExperience marketing a multi-product B2B portfolio to enterprise or mid-market buyersExcellent written communication skills with the ability to produce executive-ready materials and coach a team to do the sameComfort operating in a fast-moving environment with high project volume, competing priorities, and cross-functional dependenciesExperience working within a publicly traded company, with a strong emphasis on communication, compliance awareness, and corporate protocolsExperience with marketing automation platforms (Eloqua, HubSpot or equivalent)Familiarity with Salesforce reporting and BI tools (Tableau or equivalent)Experience managing a fully remote marketing functionBenefitsPerformance bonus or commissionEquity in the form of restricted stock unitsParticipate in the Company’s standard employee benefits programsHealth care benefitsRetirement benefitsThe amount of paid days off (paid sick leave, parental leave, paid time off, or vacation benefits)Any other tax-reportable benefitsCompany OverviewQuinStreet is an online performance marketing company providing technologies for businesses to identify their targeted audiences. It was founded in 1999, and is headquartered in Foster City, California, USA, with a workforce of 501-1000 employees. Its website is http://www.quinstreet.com.Company H1B SponsorshipQuinStreet has a track record of offering H1B sponsorships, with 2 in 2026, 24 in 2025, 31 in 2024, 19 in 2023, 40 in 2022, 22 in 2021, 14 in 2020. Please note that this does not guarantee sponsorship for this specific role.