[Remote] Digital Marketing Strategist
Note: The job is a remote job and is open to candidates in USA. RUNNER Agency is an award-winning digital marketing agency focused on driving growth and business outcomes for medical practices. The Digital Marketing Strategist supports the execution of digital marketing activities for RUNNER's medical practice clients, playing an integral role in achieving client goals and maintaining strong relationships.ResponsibilitiesNew Account Setup: Guide our new clients through the set-up and implementation of RUNNER servicesMarketing Strategy: Collaborate with leadership to build unique digital marketing strategiesMarketing Execution: Work together with other strategists, media, creatives, and developers to produce top-of-class deliverables and drive results across RUNNER's marketing servicesAccount Service: Lead client relationships and communication, including status meetings. Ensure work is completed on-time and within budget. Oversee quality and overall impact, adjusting where neededPerformance Reporting: Develop and analyze monthly reports, meeting with clients to review reporting, ongoing initiatives and plan future strategiesClient Retention: Build a trusted strategic relationship with clients to help retain and grow businessHone Your Skills: Keep up with changes in the digital marketing landscape, including tools and practices that will help our clients and agency evolveSkills4+ years of experience in digital marketing, with at least 2 years in an agency environmentExperience in healthcare/medical marketing is a plusHands-on experience executing digital marketing initiatives with an emphasis on content marketing, SEO, lead nurturing, email marketing, conversion rate optimization, website and landing page creationStrong aptitude for analyzing and presenting marketing campaign reporting, including Google Analytics and lead pipeline reportingWorking knowledge of digital advertising, especially Google and Meta adsAbility to grasp complex, technical concepts and communicate simply to clientsStrong skills in creative copywriting skills for both long-form content like website copy, blogs and whitepapers, as well as short-form copy like social posts or ad copy, all from an SEO lensExperience working with CRM systems to analyze leads as well as email nurturing and automation. (CRM systems like HubSpot, Salesforce, HighLevel, etc.)Experience working with a project management platform. (such as Wrike, Monday, Asana, etc.)Experience with WordPress content management and pluginsFamiliarity creating content with AI tools such as ChatGPT, Claude and GeminiFamiliarity using SEO Tools such as SE Ranking, SEMRush, Google Search ConsoleDigital Marketing Agency experience. (not including internships)Have the ability to work in a fast-paced, ever-changing environmentTake direction well, but can work independentlyShare a passion for generating leads, traffic and salesHave a strong attention to detailAre brilliantly organizedAre flexible to changing business needsCan write long form and short form copy well and quickly. (we will ask for examples)BenefitsFully RemoteUnlimited PTONo-meeting Wednesdays and First Fridays off401k with matchingHealth Insurance - Medical/Dental/VisionCompany OverviewRUNNER Agency offers digital advertising, website design & development, and inbound marketing services. It was founded in 2004, and is headquartered in Dallas, Texas, USA, with a workforce of 11-50 employees. Its website is https://runneragency.com.