[Remote] Content Marketer

Note: The job is a remote job and is open to candidates in USA. Pogo is a fast-growing B2B company seeking its first Content Marketer to lead their content function and define the voice of their enterprise business. The role involves creating compelling content using proprietary data, developing content strategy, and producing various formats to engage and convert audiences.ResponsibilitiesLead Pogo's B2B content function - you decide what gets written and where it shows upTurn Pogo's proprietary data into compelling long-form content - reports, studies, and deep divesProduce excellent copy across formats: long-form articles, webinars, outbound email, paid ads, billboards, organic socialOwn content strategy - decide which channels we invest in and whyDevelop a deep understanding of our buyers and write to themUse language to capture attention, create virality, and drive conversionSkills3–6 years of B2B SaaS content experience at a tech company with a strong content programProduce excellent copy across lengths and formatsStrong ability to use language to drive outcomes - capture attention, create virality, and convertAbility to dig into data and find the story in itStrong POV on how to run a content functionExperience working at a fast-growing startup with real ownershipActive use of AI tools in workflowsTurning data into compelling macro consumer stories (leans on journalism)Track record of writing publicly on social and growing an audienceBenefitsWe also strongly encourage time off to recharge the batteries: in addition to unlimited PTO, we've implemented a *minimum* 20 days vacation policy 🌴We trust each team member to create a flexible work schedule that allows them to be most productive while accommodating other priorities outside of work.Company OverviewPogo enables people to earn money by unlocking the power of their data. It was founded in 2020, and is headquartered in New York, New York, USA, with a workforce of 11-50 employees. Its website is http://www.joinpogo.com.