[Remote] Assistant Project Manager

Note: The job is a remote job and is open to candidates in USA. Tech Valley Talent (TVT) has a great long-term role as an Assistant Project Manager. The role involves managing the execution and optimization of organic email marketing campaigns using Salesforce Marketing Cloud, including audience segmentation, deployment, testing, and performance analysis.ResponsibilitiesManage the end-to-end execution and optimization of organic email marketing campaigns using Salesforce Marketing Cloud - this includes initial build/design, audience segmentation, deployment, testing, and post-send analysisExecute audience segmentation, workflow configuration, and marketing automation processes to support targeted and personalized communicationsConduct A/B testing, campaign quality assurance, troubleshooting, and deliverability monitoring to ensure high-quality performance and adherence to email marketing best practices and compliance standardsMonitor and analyze campaign performance using reporting and analytics tools, translating insights into actionable optimizations that improve engagement and effectivenessProactively assess and enhance the current state of email channels by identifying opportunities for optimization and making recommendations grounded in industry best practices and performance dataCollaborate closely with cross-functional teams to ensure messaging alignment and support broader integrated marketing initiatives across digital channelsOther duties as assigned that contribute to the key outcomes of the Corporate Marketing teamSkillsAssociates DegreePreference to certifications in SalesforceExperience with email marketing and automation platforms such as Salesforce Marketing Cloud, Mailchimp, HubSpot, Klaviyo, or MarketoProficiency with Customer Relationship Management (CRM) platforms, including integration with email marketing toolsBasic proficiency in HTML and CSS for email design, template editing, and responsive email development across devices and email clientsExperience building and managing email workflows, automation, audience segmentation, dynamic content, and campaign triggersExperience conducting campaign quality assurance, troubleshooting deployment issues, and running A/B split testing to optimize performanceStrong understanding of email campaign analytics, reporting, and performance optimization, including working knowledge of Google Analytics (GA4)Knowledge of email deliverability best practices, including SPF, DKIM, DMARC, GDPR, and CAN-SPAM and other compliance requirementsFamiliarity with Marketing Technology Stacks, and basic data management conceptsBasic experience with design tools such as Adobe Photoshop or Canva for minor image editing and content preparationAwareness of the Americans with Disabilities Act (ADA) Standards for Accessible Design and knowledge for ensuring complianceEffective time management and organizational skillsAbility to manage multiple priorities and deadlines in a fast-paced environmentStrong communication skills with a focus on cross-functional collaboration within tools such as Microsoft Teams or similar platformsExperience using project and task management tools (e.g., Asana, Lytho, Monday.com, or similar)Self-motivated with the ability to work independently and take initiativeProblem-solving orientation with a proactive approach to troubleshootingStrong attention to detail and commitment to accuracyAbility to learn and apply brand styles across written content and designsStrong analytical mindset with the ability to interpret data and inform decisionsCommitment to continuous learning and staying current with best practicesProficiency in Microsoft Office applications, including Outlook, Excel, Word, SharePoint, and TeamsCompany OverviewTech Valley Talent is an IT professional services firm that offers IV&V services, IT consulting, data management, and advisory services. It was founded in 2008, and is headquartered in Ballston Spa, New York, USA, with a workforce of 11-50 employees. Its website is https://techvtal.com.