Marketing Specialist - YogaSix

Xponential Fitness, LLC is a leading global franchisor of health and wellness brands, operating a diversified platform of fitness experiences. The Marketing Specialist role focuses on executing marketing initiatives for boutique fitness studio franchises, including campaign coordination, franchisee support, and performance tracking.ResponsibilitiesSupport execution of national marketing campaigns and promotionsCoordinate timelines and deliverables with internal teams and agenciesManage marketing calendars and project trackersAssist with campaign setup and deployment across channelsEnsure assets are delivered on time and aligned with brand standardsRespond to franchisee marketing requests and questionsHelp maintain marketing resource libraries and portalsAssist in developing marketing toolkits and guidesSupport local marketing initiatives and studio eventsHelp coordinate new studio opening marketing materialsUpload and organize creative assetsMaintain brand marketing documentationSupport vendor coordination and invoice trackingAssist with budget tracking and expense managementManage promotional inventory when applicableAssist with email campaign setup and testingSupport CRM list management and segmentationHelp track lead generation campaignsCoordinate updates to studio landing pages where applicableSupport member communication initiativesCompile weekly and monthly marketing reportsTrack key metrics such as Leads, Conversions, Campaign performance, Studio participationMaintain dashboards and reporting templatesProvide insights to marketing leadershipSkills1–3 years of marketing experience or relevant internshipsExperience in marketing coordination, project management, or campaign support preferredFitness, franchise, retail, or agency experience a plusStrong organizational skills and attention to detailExcellent written and verbal communicationAbility to manage multiple projects simultaneouslyStrong time management skillsTeam-oriented mindsetWillingness to learn and grow in a marketing careerFamiliarity with Microsoft Office (Excel, PowerPoint, Word), Google Workspace, CRM systems, Email marketing platforms, Social media platforms, Project management tools (Asana, Monday, Trello)Basic understanding of digital marketing preferredBenefitsComprehensive Medical, Dental and Vision benefitsOpportunities for additional bonusesCell Phone Allowance401k plan with 4% company matchComplimentary corporate memberships to XPLUS and XPASSDiscounts on retail brand merchandiseOn Campus Amenities: Reborn Coffee Shop, Hangar 24, Mini Putting Green, Basketball Court, Bird Sanctuary, Car Washing Services (M/W), Dry Cleaning ServicesCompany OverviewXponential Fitness is a curator of leading brands across a variety of verticals in the boutique fitness & wellness space. It was founded in 2017, and is headquartered in Irvine, California, USA, with a workforce of 51-200 employees. Its website is http://xponential.com/.



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