Marketing Data Ops Specialist

Job Description: • Own the marketing data strategy and tech stack to enable targeted, personalized campaigns and performance reporting, balancing data requirements and efficiency. • Gather, clean, enrich, and integrate data from multiple sources (databases, spreadsheets, analytics tools, ad platforms, etc.) into Hubspot, ensuring accuracy and consistency. • Set up and manage the flow of data between Hubspot and other tools, e.g., sales automation, ABM platforms, for timely action. • Research, vet, and manage data sources and tools to support programmatic campaign ideas and improve efficiency. • Identify relevant trends and performance drivers, support the measurement of campaigns and experiments, and provide recommendations to improve results. • Provide analysis to inform strategic projects, such as TAM identification and segmentation, sales territory creation, and pipeline modeling. • Maintain CRM data hygiene, workflow automations, and reporting dashboards for marketing and sales. Requirements: • 3+ years of experience in data management, marketing/revenue operations, or a related field, preferably at a B2B SaaS early-stage startup. • Expert, hands-on proficiency in Hubspot CRM, automation and reporting tools. • Working familiarity with technical integration options, e.g., APIs, webhooks, and demonstrated collaboration with Engineering teams on integrations and automation. • Curious, structured, and proactive thinker who thrives on bringing order to complexity and enabling data-driven marketing at scale. • Strong analytical and problem-solving abilities, with a keen eye for detail. • Proven ability to work collaboratively in a fast-paced, dynamic environment. Benefits: • Bootstrapped and profitable — stability without venture chaos. • Clear impact — your work directly influences growth, adoption, and customer success. • Tight-knit, high-velocity team — collaborate closely with founders and engineers. • Remote-first, flexible environment across North and South America. • Creative ownership — freedom to experiment, build, and shape our story. Apply tot his job Apply tot his job