Marketing Analyst (Remote)
About Us: Platinumlist.net, a pioneering leader in the online event guide and ticketing solution industry, has been revolutionizing the event landscape in the Gulf region since 2009. As the largest ticketing provider in the GCC, we proudly serve an extensive array of events across the United Arab Emirates, Saudi Arabia, Oman, Bahrain, Qatar, and Kuwait from our Dubai-based headquarters. Key Responsibilities: • Create, deliver, and maintain high-quality reports and dashboards for the marketing team and clients; • Own and oversee marketing data sources, investigate issues, serving as the primary point of contact for claims and escalations; • Build and maintain attribution models to accurately track and attribute multi-touch ad interactions per user, enabling consistent performance analysis; • Use automation tools like n8n or Make (or similar), speeding up reporting, making easier – experience preferred, or strong interest in rapid learning required; • Maintain and improve existing reports for optimal performance, usability, and insights; • Create and analyze marketing metrics and campaign performance to support strategic decisions. Requirements Key Requirements: • Proven experience with Looker (or similar BI tools like Metabase/Looker Studio) for building and delivering reports/dashboards; • Strong data ownership mindset: hands-on experience troubleshooting data sources, quality issues, and ETL processes; • Expertise in attribution modeling, especially for multi-touch ad interactions (e.g., handling complex user journeys in ad-heavy environments); • Familiarity with automation tools like n8n, Make.com, or Zapier; or demonstrated ability/quick learner for workflow automation; • Solid understanding of marketing metrics, campaign analytics, and SQL/BigQuery for querying and optimizing data; • Analytical mindset with experience in tools like Google Analytics 4, Firebase, or Python/pandas as a plus; • Excellent communication skills to collaborate with marketing teams, clients, and technical stakeholders; • Bonus: Experience in events/ticketing, A/B testing, or advanced stats (e.g., CUPED); • Experienced in behavioral and product analytics, detecting patterns and finding opportunities within user behavior and product engagement; • Confidence in writing complex SQL queries (window functions, query optimization, etc.), experience with relational databases; Google BigQuery is a plus; • Knowledge of mathematical statistics, probability theory, basic mathematical analysis. Experienced in designing, running, and analyzing A/B tests; • Confident with BI tools (creating dashboards and visualizations); • Uses Python (and relevant libraries) for data exploration and analysis (familiarity with automation tools and llms is a plus); • Familiarity with analytics tools such as Google Analytics, Tag Manager, Firebase, and event tracking setups. We value a proactive attitude, genuine curiosity, and attention to detail. We avoid micromanagement, so a strong sense of ownership and accountability is highly appreciated. Since Platinumlist’s team is international, an intermediate or higher level of Russian and English proficiency is required. Benefits • A dynamic and inclusive work environment. • The opportunity to work with a leading ticketing provider in GCC. • A chance to contribute to the entertainment industry and help shape experiences for millions of users. • Remote working format. • Competitive salary. Apply tot his job