Freelance Social Media Strategist (Film & Entertainment)
We are seeking a Freelance Social Media Strategist to define and execute a high-level social growth strategy. The role focuses on audience development, content strategy, short-form video, and paid social recommendations across Instagram, TikTok, and other relevant platforms. Paid media is included but secondary to building an authentic, engaged community and brand identity.
Responsibilities
ā¢ Develop an audience growth strategy across Instagram, TikTok, and other social platforms.
ā¢ Advise on content pillars, themes, and positioning for a distinctive social brand.
ā¢ Recommend Reels and short-form video strategies, including content cadence and formats.
ā¢ Build and manage community engagement initiatives and creator/fan partnerships.
ā¢ Provide high-level paid media recommendations (Meta Ads, TikTok, YouTube) aligned with brand growth.
ā¢ Define target audiences and advise on segmentation and growth opportunities.
ā¢ Collaborate with the filmmaker and internal teams to align social strategy with broader brand objectives.
Requirements
ā¢ Proven experience in audience growth, social media strategy, and paid media for entertainment, media, or creator-led brands.
ā¢ Expertise with Instagram, TikTok, Meta (Facebook), and short-form video content.
ā¢ Strong understanding of community building and creator engagement.
ā¢ Ability to operate independently as a freelance consultant while providing strategic guidance.
ā¢ US-based or strong knowledge of the US film and entertainment audience preferred.
Responsibilities
ā¢ Develop an audience growth strategy across Instagram, TikTok, and other social platforms.
ā¢ Advise on content pillars, themes, and positioning for a distinctive social brand.
ā¢ Recommend Reels and short-form video strategies, including content cadence and formats.
ā¢ Build and manage community engagement initiatives and creator/fan partnerships.
ā¢ Provide high-level paid media recommendations (Meta Ads, TikTok, YouTube) aligned with brand growth.
ā¢ Define target audiences and advise on segmentation and growth opportunities.
ā¢ Collaborate with the filmmaker and internal teams to align social strategy with broader brand objectives.
Requirements
ā¢ Proven experience in audience growth, social media strategy, and paid media for entertainment, media, or creator-led brands.
ā¢ Expertise with Instagram, TikTok, Meta (Facebook), and short-form video content.
ā¢ Strong understanding of community building and creator engagement.
ā¢ Ability to operate independently as a freelance consultant while providing strategic guidance.
ā¢ US-based or strong knowledge of the US film and entertainment audience preferred.