Field Marketing Manager
This position is responsible for bringing our brand to life, translating national strategies to the local level and executing throughout the appropriate market.
Ideal candidate will reside in the Tampa/St. Petersburg area
Essential Duties:
• Create PR worthy, branded event, experiences that are locally relevant; tailor national branding plans to local marketplace and work with internal PR and local media,
• Manage annual regional brand calendar development and implementation
• Provide voice and content for NBB's social/paid/earned local media
• Drive local promotion and leverage NBB Marquee events.
• Monthly, quarterly, and campaign based reporting on local brand on local brand activations.
• Oversight of budget
• Other projects and duties as assigned.
Education/ Experience/Skills:
• 3 years festival or event management experience; 1 year experience developing new events; 2 years customer service experience
• Marketing experience or relevant education
• Project management experience in marketing/events industry
• Experience with marketing and sales integration
• Solid knowledge of beer and brewing industry; familiar with NBB products and culture
• Solid public speaking skills
• Solid social media skills (facebook, twitter, instagram, blogs)
• Basic understanding of sales, marketing, and branding
• Solid self-management and detail management skills
• Solid knowledge in MS Word, Excel, PowerPoint, and Outlook
• General regulatory knowledge of events and promotions
• Squeaky clean Motor Vehicle Record (MVR)
Percent of Travel: more than 75%
Working Conditions: Home Office, Primarily Traveling
Physical Requirements:
• Ability to lift, push and pull objects weighing up to 70 lbs.
• Ability to carry weights up to 52 lbs. over the shoulder up to 200 feet (tent) and maintain the grip strength required to carry objects including buckets.
• Ability to tip, roll and control a full keg (162 lbs).
• Show fine motor dexterity.
• Ability to demonstrate their ability to climb, stoop, crawl, twist, squat and reach overhead
• The position requires frequent, constant standing and walking.
Wage information is provided in compliance with the Colorado Equal Pay for Equal Work Act and is Bell’s and New Belgium's good faith and reasonable estimate of the compensation range and benefits offered for this position. The compensation offered to the successful applicant may vary based on factors including experience, skills, education, location, or other position-related reasons.
Starting Salary Range: $66,000-$82,000. This position includes a company vehicle.
All Full time Coworkers at Bell’s and New Belgium enjoy the following benefits after one calendar month of employment: Medical & Dental Insurance (options available for dependents), Basic Term Life and AD&D Insurance, Short Term Disability Insurance, Flexible Spending Account, Employee Assistance Program, PTO, 401k Match, Paid Caregiver Leave, and Profit Sharing. Details will be shared, and questions answered during our interview process.
EEO Statement
Bell’s and New Belgium welcomes all. We are committed to building an environment that is diverse, equitable, and inclusive within our own walls and amidst the entire craft beer community.
Bell’s and New Belgium strictly prohibits and does not tolerate discrimination based on race, color, religion, creed, national origin or ancestry, ethnicity, sex, gender identity and expression (including gender nonconformity and status as a transgender individual), age, physical or mental disability, citizenship, past, current or prospective service in the uniformed services, marital status, sexual orientation, genetic information, or any other characteristic protected under applicable federal, state or local law.
Work Location: Remote
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Ideal candidate will reside in the Tampa/St. Petersburg area
Essential Duties:
• Create PR worthy, branded event, experiences that are locally relevant; tailor national branding plans to local marketplace and work with internal PR and local media,
• Manage annual regional brand calendar development and implementation
• Provide voice and content for NBB's social/paid/earned local media
• Drive local promotion and leverage NBB Marquee events.
• Monthly, quarterly, and campaign based reporting on local brand on local brand activations.
• Oversight of budget
• Other projects and duties as assigned.
Education/ Experience/Skills:
• 3 years festival or event management experience; 1 year experience developing new events; 2 years customer service experience
• Marketing experience or relevant education
• Project management experience in marketing/events industry
• Experience with marketing and sales integration
• Solid knowledge of beer and brewing industry; familiar with NBB products and culture
• Solid public speaking skills
• Solid social media skills (facebook, twitter, instagram, blogs)
• Basic understanding of sales, marketing, and branding
• Solid self-management and detail management skills
• Solid knowledge in MS Word, Excel, PowerPoint, and Outlook
• General regulatory knowledge of events and promotions
• Squeaky clean Motor Vehicle Record (MVR)
Percent of Travel: more than 75%
Working Conditions: Home Office, Primarily Traveling
Physical Requirements:
• Ability to lift, push and pull objects weighing up to 70 lbs.
• Ability to carry weights up to 52 lbs. over the shoulder up to 200 feet (tent) and maintain the grip strength required to carry objects including buckets.
• Ability to tip, roll and control a full keg (162 lbs).
• Show fine motor dexterity.
• Ability to demonstrate their ability to climb, stoop, crawl, twist, squat and reach overhead
• The position requires frequent, constant standing and walking.
Wage information is provided in compliance with the Colorado Equal Pay for Equal Work Act and is Bell’s and New Belgium's good faith and reasonable estimate of the compensation range and benefits offered for this position. The compensation offered to the successful applicant may vary based on factors including experience, skills, education, location, or other position-related reasons.
Starting Salary Range: $66,000-$82,000. This position includes a company vehicle.
All Full time Coworkers at Bell’s and New Belgium enjoy the following benefits after one calendar month of employment: Medical & Dental Insurance (options available for dependents), Basic Term Life and AD&D Insurance, Short Term Disability Insurance, Flexible Spending Account, Employee Assistance Program, PTO, 401k Match, Paid Caregiver Leave, and Profit Sharing. Details will be shared, and questions answered during our interview process.
EEO Statement
Bell’s and New Belgium welcomes all. We are committed to building an environment that is diverse, equitable, and inclusive within our own walls and amidst the entire craft beer community.
Bell’s and New Belgium strictly prohibits and does not tolerate discrimination based on race, color, religion, creed, national origin or ancestry, ethnicity, sex, gender identity and expression (including gender nonconformity and status as a transgender individual), age, physical or mental disability, citizenship, past, current or prospective service in the uniformed services, marital status, sexual orientation, genetic information, or any other characteristic protected under applicable federal, state or local law.
Work Location: Remote
Apply tot his job
Apply To this Job