Digital Marketing Specialist (Facebook Ads, SEO, Google Ads)

Job Title: Digital Marketing Operator (SEO, Google Ads, Meta Ads) Company: Plan4Growth Academy Location: Remote (India / Philippines preferred) Type: Full-Time Salary: £400/month --- ## Role Overview This is not a junior marketing role. This is a **performance role**. You are responsible for generating leads, lowering cost per acquisition, and improving conversion rates across: • SEO • Google Ads • Facebook / Instagram Ads You will work across multiple dental and education brands. Your output directly impacts revenue. --- ## What You Will Own • *SEO** • Keyword research focused on commercial intent • On-page optimisation across websites • Basic technical SEO fixes • Ranking improvement for high-value keywords • *Google Ads** • Campaign setup, optimisation, and scaling • Budget allocation based on performance • Reducing cost per lead • Writing high-converting ad copy • *Meta Ads (Facebook / Instagram)** • Campaign creation and testing • Audience building and retargeting • Creative and copy direction • Scaling winning ads --- ## What This Role Is Not • Not task-based • Not “do what you’re told” • Not slow-paced If you need constant instructions, do not apply. --- ## Non-Negotiable Application Process No video + no task = automatic rejection. ### Step 1 — Video Submission (Required) Record a **2–3 minute video** answering: • Who you are • What results you have achieved (specific numbers only) • What you would improve in a typical lead generation funnel If you cannot communicate clearly, you will not be considered. --- ### Step 2 — Trial Task (Max 45 minutes) Submit all 3: • *1. SEO** • List 5 keywords you would target for a dental business course • Explain why • *2. Google Ads** • Write 1 ad (headline + description) for a dental training course • *3. Meta Ads** • Suggest 1 campaign idea (audience + angle + offer) Keep it concise. Clarity over volume. If this takes you more than 45 minutes, you are not efficient enough for the role. --- ## Rules • No video → rejected • No task → rejected • Generic answers → rejected • Long, unfocused submissions → rejected Only applicants who complete both steps properly will be reviewed. --- ## What You Get • Direct exposure to real campaigns and budgets • Fast learning curve • Full ownership of work • Opportunity to grow into a higher-paid performance role --- ## Who This Fits • You move fast • You think clearly • You take ownership • You care about results, not activity --- ## Who This Does Not Fit • You wait for instructions • You avoid responsibility • You overcomplicate simple tasks • You cannot meet deadlines --- ## How to Apply Submit: 1. Video link 2. Trial task answers Applications without both will not be reviewed. --- This role is built for execution and results. Not effort. Not intention. Only output matters. Work Location: Remote