Chief Financial Officer (CFO) / Controller (Hybrid Leadership Role)

About the position Versa Desk is the premier standing desk product line featuring four best-in-class products. We are a direct-to-consumer brand with in-house manufacturing, dedicated to transforming how people work through ergonomic, well-designed solutions. We’re seeking a data-driven, hands-on financial leader to scale the organization to the next level. About the Role Title: Chief Financial Officer (CFO) / Controller (Hybrid role) Location: Los Angeles / Remote or Hybrid options available Type: Full-time Reports to: Chief Executive Officer Compensation: Competitive base salary + bonuses Employment Style: Hands-on leadership with a strategic lens Responsibilities • Lead all financial planning and analysis, including forecasting, budgeting, cash flow management, and financial modeling to drive scalable growth. • Own the accounting function with hands-on involvement in month-end close, GAAP compliance, internal controls, and financial reporting. • Oversee treasury, cash management, and working capital optimization for a direct-to-consumer brand with in-house manufacturing. • Drive profitability analysis across product lines (four core products), pricing strategies, and cost optimization initiatives. • Partner with Manufacturing, Operations, Marketing, and Sales to align financial strategy with business goals. • Develop and present board-level dashboards and executive-level financial insights. • Lead tax planning, compliance, audits, and risk management. • Build and mentor a high-performing finance team; hire, develop, and coach finance talent. • Implement scalable FP&A processes, ERP/fintech integration, and financial systems enhancements. • Ensure strong internal controls and governance to support rapid growth and compliance requirements. Requirements • Experience: 10+ years in senior financial leadership roles (CFO, VP Finance, or equivalent), preferably in consumer-facing direct-to-consumer brands with in-house manufacturing. • Hands-on Leadership: Comfortable performing both strategic planning and day-to-day accounting tasks. • Industry Experience:Preferably in furniture, consumer products, or ergonomics; experience with D2C channels (e-commerce), 3PL/fulfillment, and manufacturing. • Technical Proficiency: GAAP accounting, financial reporting, and internal controls FP&A, budgeting, and variance analysis Cash flow forecasting and treasury management ERP/financial systems (e.g., NetSuite, SAP, Oracle) and analytics tooling • Strategic & Analytical Thinker: Ability to translate data into actionable business decisions; strong business acumen with a track record of scaling organizations • Leadership & Communication: Excellent collaboration across cross-functional teams; capable of presenting complex financial concepts to non-financial stakeholders • Education: Bachelor’s degree in Accounting, Finance, or related field Nice-to-haves • CPA/CFA strongly preferred • MBA a plus Benefits • Competitive salary and performance-based bonus • Equity/stock options • Comprehensive health, dental, and vision insurance • Flexible work arrangements • 401(k) with company match • Generous PTO and paid holidays • Employee product discounts Apply tot his job