Brand Communication Associate (Website Administrator)
About the position Space Coast Credit Union (SCCU), the 3rd largest credit union in Florida, is looking for a Full Time Brand Communication Associate to join our ONESCCU team in either our Melbourne Headquarters or Miramar Operations Center! SCCU has been in business for over 70 years, has over 8 billion dollars in assets and WE ARE GROWING! Our Members are our top priority and we stand behind our Brand Promise: Honest People, Trusted Products, Time Valued. We offer a rich benefits package and career advancement opportunities. Responsibilities • Manages SCCU website utilizing prior experience in website redesign. • Utilizes basic knowledge of HTML. • Will employ experience with Google Search Console, Google Analytics 4 (GA4), and Google Tag Manager. • Proficient in Search Engine Optimization (SEO) and Search Engine Marketing (SEM). • Support Brand lead by creating compelling brand narratives, messaging frameworks, and content plans that resonate with our target audience. • Initiate and execute the production of marketing materials pertaining to Website content; such as social media content, print collateral, digital assets, and videos. • Collaborate with cross-functional teams to ensure brand consistency across all touchpoints, including marketing campaigns, digital platforms, and customer communications. • Monitor market trends, consumer insights, and competitor activities to inform brand strategy and messaging. • Analyze and report on the performance of brand communication initiatives, using data to optimize strategies and campaigns. • Develops and delivers direct mail, e-mail, and online communications and campaigns that target existing and prospective members to promote products and services for acquisition, cross-selling, and retention. • Tracks results of direct marketing efforts and reports results to various stakeholders within the credit union. • Develops and implements member communications that include, but are not limited to: regulatory notices, brochures/branch materials, and other member notifications. • Provides support for all marketing activities/projects as needed. Requirements • 1-4 years prior experience in marketing required or a combination of marketing, advertising, PR and copywriting with experience in social media and/or websites preferred. • Basic knowledge of HTML. • Experience with Google Search Console, Google Analytics 4 (GA4), and Google Tag Manager. • Proficient in Search Engine Optimization (SEO) and Search Engine Marketing (SEM). • Preferred experience with Marketing Automation Platforms such as HubSpot, Marketo, Hatch, etc. • Preferred experience with CRM Systems and their Integration with Marketing Activities. • Preferred experience with Kentico CMS and website redesign. • Expertise in digital marketing channels, social media platforms, and content creation. • Excellent written and verbal communication skills, with attention to detail. • Good understanding of data and ability to translate them to insights. • Creative mindset and storytelling skills, with the ability to craft compelling brand assets. • Bilingual English/Spanish preferred but not required. Nice-to-haves • Experience with Marketing Automation Platforms such as HubSpot, Marketo, Hatch, etc. • Experience with CRM Systems and their Integration with Marketing Activities. • Experience with Kentico CMS and website redesign. • Bilingual English/Spanish preferred but not required. Benefits • ONESCCU annual bonus available. • Work From Home Hybrid schedule available - Work From Home up to 3 days a week! • Medical, Dental & Vision Insurance. • HSA (Health Savings Account) with SCCU matching contribution. • SCCU Paid Long Term and Short Term Disability coverage. • SCCU Paid Term Life Insurance. • Employee Assistance Program (EAP). • Paid Time Off. • 401(K) Pre-Tax Savings Plan with SCCU match- 100% of the first 5% of employee contributions. • Tuition Reimbursement Program. • Loan Discounts - Mortgage, 2nd Mortgage, Auto, Motorcycle, Boat etc. / GAP coverage at half price. • Fixed low rate credit card- 5.99%, if approved. • FREE Identify Theft Protection! • No fee SCCU accounts. Apply tot his job