Website Copywriter | Brand Storytelling for Social Impact Startup

We’re looking for a website copywriter to help shape the voice and messaging for a new adaptive lifestyle brand. We’re forging a new category at the intersection of design, health, and orthopedics, and we’re looking for an exceptional writer who can translate brand principles, aesthetic judgment, and early-stage strategy into clear, engaging website and brand copy. This role involves working from early ideas, creative direction, and loose strategic inputs, and helping turn them into language that feels intentional, accessible, and human. The ideal candidate can think at both the brand level and the line-by-line level, and is comfortable working in early-stage environments where things are still taking shape. This is an ideal role for a writer with strong editorial instincts and experience in brand strategy, positioning, and voice development, especially for design-led and consumer-facing brands. What You’ll Do: • Write and refine copy for key website sections (homepage, About, brand philosophy, newsletter signup, etc.) • Help define and evolve the brand’s voice and tone • Translate abstract or strategic concepts into accessible, compelling language • Collaborate closely with founders and designers as the site comes together You’re a Fit If You: • Have experience writing website and brand copy for consumer brands • Have worked on brand strategy, positioning, and voice development • Have a strong sense of tone, structure, and narrative • Are comfortable with collaborative iteration • Have experience with design-led brands, fashion, women’s lifestyle, wellness, or health-adjacent products Apply tot his job