Website Builder Conversion Optimization Specialist Needed for Insurance Site
We are seeking a skilled Website Builder Conversion Optimization Specialist to enhance a Client's insurance website's effectiveness. Your role will involve fixing, rebuilding, and optimizing our current site to improve traffic conversion rates. We need someone who understands the nuances of insurance websites and can implement strategies that attract potential clients. If you have experience in website optimization and a strong portfolio to showcase your previous work based on actual results, we would love to hear from you! We need a fast turn out - get it ready and done in less than 7 days. Objective: Fix, rebuild, and optimize the insurance website so it converts traffic from Facebook and LinkedIn ads into qualified leads. Responsibilities: Redesign homepage with a clear value proposition and strong CTAs Create high-converting landing pages for each insurance product Build short, mobile-first quote forms (multi-step where needed) Optimize site for Facebook & LinkedIn ad traffic Add trust elements (reviews, licenses, carrier logos, testimonials) Improve page speed, mobile UX, and navigation Set up conversion tracking (GA4, Meta Pixel, LinkedIn Insight Tag) Ensure SEO basics (titles, descriptions, structure, internal links) Make site easy to scale for future ads and content Thank you. Sara Apply tot his job