Web Copywriter - Construction + Manufacturing
Description:
• We are seeking a seasoned web copywriter with experience in construction, manufacturing, and/or commercial architecture to write and/or refresh up to 30 landing pages by August 11, 2025, with potential for long-term blogging work thereafter.
• This is a client-facing writing role ideal for a strong communicator who can handle structured deadlines, technical input, and real-time feedback.
• Key Responsibilities
• Write and/or refresh up to 60 landing pages (~500+ words each) across 4 site sections: About, Equipment, Systems, and Services.
• Repurpose and update content from existing pages while maintaining brand voice and SEO integrity.
• Draft short intro content for download-heavy pages like whitepapers or specifications.
• Work from a provided sitemap, spreadsheet notes, and basic homepage brand messaging (“Built Right the First Time”).
• Incorporate SEO keywords as provided by the web development partner (when available).
• Maintain consistent tone and quality across pages; contribute to establishing a refreshed brand voice.
• Collaborate asynchronously via Google Docs, email, and video calls with the team.
Requirements:
• 5+ years of web copywriting experience, ideally with construction, industrial, or B2B clients
• Strong ability to translate technical product information into customer-friendly language
• Familiarity with digital marketing and basic SEO concepts (e.g., headers, keyword use, clear CTAs)
• Comfortable working with minimal style guidance and iterating on brand voice
• Strong organization and self-management skills to hit a structured deadline
• Nice to Have
• Background or experience in the aquatic industry (e.g., pool construction, aquatic architecture)
• Experience with brand voice development
• Familiarity with tools like Procore or similar construction project platforms
Benefits:
Apply Now
Apply Now
• We are seeking a seasoned web copywriter with experience in construction, manufacturing, and/or commercial architecture to write and/or refresh up to 30 landing pages by August 11, 2025, with potential for long-term blogging work thereafter.
• This is a client-facing writing role ideal for a strong communicator who can handle structured deadlines, technical input, and real-time feedback.
• Key Responsibilities
• Write and/or refresh up to 60 landing pages (~500+ words each) across 4 site sections: About, Equipment, Systems, and Services.
• Repurpose and update content from existing pages while maintaining brand voice and SEO integrity.
• Draft short intro content for download-heavy pages like whitepapers or specifications.
• Work from a provided sitemap, spreadsheet notes, and basic homepage brand messaging (“Built Right the First Time”).
• Incorporate SEO keywords as provided by the web development partner (when available).
• Maintain consistent tone and quality across pages; contribute to establishing a refreshed brand voice.
• Collaborate asynchronously via Google Docs, email, and video calls with the team.
Requirements:
• 5+ years of web copywriting experience, ideally with construction, industrial, or B2B clients
• Strong ability to translate technical product information into customer-friendly language
• Familiarity with digital marketing and basic SEO concepts (e.g., headers, keyword use, clear CTAs)
• Comfortable working with minimal style guidance and iterating on brand voice
• Strong organization and self-management skills to hit a structured deadline
• Nice to Have
• Background or experience in the aquatic industry (e.g., pool construction, aquatic architecture)
• Experience with brand voice development
• Familiarity with tools like Procore or similar construction project platforms
Benefits:
Apply Now
Apply Now