User Acquisition Manager

The position is available in the USA, Canada or Latin America.Join our Stillfront Marketing Hub to grow and engage players worldwide!We are an international team of professionals in the areas of User Acquisition, Creatives and Tech. We are collaborating with the different Studios in the Stillfront Group to promote the games from launch to scale by providing integrated support from go-to-market strategies, Campaign management, ad creation to tracking implementation and analytics.As a User Acquisition Manager, you will play an important role in planning, executing, and optimizing mobile ad campaigns to acquire high-value users. You’ll work closely with a senior team of industry experts to analyze performance, identify growth opportunities, and drive impactful strategies. This is a fantastic opportunity for someone with a few years of performance marketing experience looking to take on more responsibility in a fast-paced, dynamic environment.YOUR MISSIONWork with UA leads to develop and implement innovative user acquisition strategies that align with our mobile gaming goalsPlan, launch, and manage campaigns across key platforms such as Facebook Ads, Google Ads, TikTok, and video networksMonitor key metrics like CPI, CTR, and ROAS to assess and optimize campaign effectivenessPartner with the creative team to design and test engaging ad content and strategiesAssist in setting budgets, forecasting performance, and ensuring campaigns stay on trackPrepare detailed performance reports and share actionable insights to drive future growthHelp manage relationships with advertising platforms and media agencies to maximize resultsStay ahead of industry trends by conducting competitor analysis and identifying new growth opportunitiesYOUR BACKSTORY2+ years of experience in user acquisition for mobile games or similar performance marketing roles.Strong familiarity with two or more major ad networks, such as SANs and video networks.Exceptional analytical skills with proficiency in tools like Excel or Google SheetsBachelor’s degree in Marketing, Business, Economics, or a related fieldPassion for mobile gaming and a solid understanding of the gaming industryStrong written and verbal communication skills with a team-oriented mindsetAbility to juggle multiple projects in a fast-paced environment, with a drive to learn and growBONUS POINTSStrong experience with a variety of digital advertising platforms (Facebook Ads, Google Ads, TikTok, Video Networks, CPE networks etc.)Familiarity with analytics tools like Google Analytics, Looker, or mobile tracking platformsExperience working with IAP and IAA monetization modelsCreative thinking and the ability to generate new ideas for ad creatives and marketing strategiesBasic SQL skills, such as pulling data and joining tablesBENEFITSFull ownership: You are empowered to make a real impact and drive your projectsYou join a supportive team in a pragmatic, yet challenging environment, flat hierarchies, and state of the art technologiesBe a part of an international environment with multidisciplinary and experienced colleagues from the entire product lifecycle in a culture of continuous development and learning opportunitiesRegular events on site with the marketing department as well as with your team to strengthen the team spiritOpportunity to work on multiple projects from casual to hard-core strategy gamesStillfrontGroup is a global gaming company. We develop a wide range of digital games that attract over 50 million players each month. From well-established franchises like Supremacy, Big Farm, and BitLife to niche games, we span many different genres, including strategy, simulation, RPG and action, and casual and mash-up games.We believe gaming can be a force for good. And we want to create a gaming universe that is digital, affordable, equal, and sustainable. So, we focus on developing games that are all about having a rewarding hobby, a great social experience, or a strategic challenge.Originally posted on Himalayas

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