Tour Marketing Manager (Music) – Ads, Reels + Tour Graphics for Ticket Sales - Contract to Hire

Remote Full-time
Overview:

I’m a touring blues artist looking for a reliable marketing specialist to take over promotion for upcoming shows. This role is focused on one thing: selling tickets.

You will handle Meta ads (Facebook/Instagram), short-form video content (reels), and quick-turn tour graphics for individual dates.

This is not a branding or long-term strategy role. I need someone who can execute quickly and effectively during active tour cycles.

Scope of Work:

- Create and run Meta ad campaigns for individual shows

- Edit short-form video (reels) from provided footage

- Write clear, direct ad copy focused on ticket sales

- Set up geo-targeting by market (city-based campaigns)

- Monitor performance and adjust ads during campaign window

- Create simple, clean tour graphics (using provided assets)

- Resize posters for social, ads, and event pages

Deliver 2–3 pieces of content per show (video + graphics + copy)

- Work on tight timelines (often 1–3 weeks out from show date)

Key Objective:

- Drive ticket sales. Not engagement, not followers.

Requirements:

- Proven experience running Meta ads for events, concerts, or ticketed experiences

Strong short-form video editing skills (IG Reels / FB video ads)

- Ability to create clean, simple graphics (Canva or similar is fine)

- Fast turnaround and ability to work independently

- Clear communication, no over-complication

- Comfortable working with provided assets (photos, live clips, posters)

Nice to Have:

- Experience in music marketing or live touring

- Understanding of ticket buying behavior and local market targeting

- Familiarity with Bandsintown or ticketing platforms

Workflow:

I provide: tour dates, ticket links, and raw content

You deliver: ads, reels, graphics, and weekly updates

Fast turnaround is essential

Budget:

Open to hourly or per-project

Ongoing work for the right person

To Apply:

Please include:

- Examples of ads or campaigns you’ve run that drove ticket sales

- Links to short-form video content you’ve edited

1–2 examples of simple promo graphics you’ve created

- Brief description of your approach to promoting a live show

Important:

This role is about execution and results. If your focus is general social media management or brand building, this is not the right fit.

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